Anne Campbell

All posts by Anne Campbell

As senior content strategist at Barracuda MSP, Anne Campbell finds new ways to use content to help managed service providers make their businesses more successful. She grew Intronis’ blog subscribers 532 percent in less than 18 months, winning the 2016 Content Marketing Award for Highest Subscriber Growth. Anne spent the first half of her career as a magazine and newspaper journalist, and she brings that editorial point of view to her work in content marketing.

Giving Tuesday: 7 cool tech charities MSPs should check out

Giving Tuesday: 7 cool tech charities MSPs should check out

Now that the post-Thanksgiving shopping frenzy is over (Hope you got some good deals!), it’s time for something a little different. Giving Tuesday is a tradition that started in 2012 as a day to celebrate and encourage giving back. For...

/ December 1, 2015
cyber security
3 reasons your SMB customers don’t want to talk about cyber security

3 reasons your SMB customers don’t want to talk about cyber security

Does it feel like your small business customers try to change the subject whenever you bring up cyber security? Well, you’re probably not imagining things. Data breaches, malware, and other cyber threats are scary subjects, and they can have serious...

/ November 12, 2015
Top 5 things we learned during National Cyber Security Awareness Month

Top 5 things we learned during National Cyber Security Awareness Month

National Cyber Security Awareness Month has been busy here at Intronis. We hosted two webinars on cyber security and produced an e-book, a quiz, and multiple blog posts to help MSPs talk to their customers about cyber security. Now, as...

/ October 29, 2015
twitter for SEO
10 Twitter accounts MSPs need to follow to keep up on cyber security

10 Twitter accounts MSPs need to follow to keep up on cyber security

When it comes to cyber security, things change quickly. New threats emerge every day, and you need to stay current on the latest security news to make sure your customers are properly protected. In the age of social media, Twitter...

/ October 28, 2015
3 Lessons I learned at Content Marketing World 2015

3 Lessons I learned at Content Marketing World 2015

After spending four jam-packed days in Cleveland learning from some of the smartest people in the content marketing industry, I have so much I want to share with the managed service providers we work with.

/ September 16, 2015
Recipe for Success: How to make your MSP sales process more effective

Recipe for Success: How to make your MSP sales process more effective

As an MSP, you know you need to bring in new customers if you want to grow your managed services business. If you’re like most MSPs, this is something you’re used to taking care of yourself, and you just know...

/ June 1, 2015
Recipes for Success: Learn how to simplify the way you package your MSP offering

Recipes for Success: Learn how to simplify the way you package your MSP offering

Let’s face it. As a managed service provider, your life can be complicated. Between keeping up with help desk tickets, managing routine backups and maintenance, and fielding other customer requests—not to mention trying to sell your services to new prospects—you have...

/ April 28, 2015
twitter for msps
10 IT channel experts who MSPs should follow on Twitter

10 IT channel experts who MSPs should follow on Twitter

Most managed service providers know that social media is something they should pay attention to and start using to market their business. (Or at least you keep hearing us talk about why social media marketing is a good thing to...

/ March 25, 2015
Ask an MSP Expert: How to make backup mandatory for my customers

Ask an MSP Expert: How to make backup mandatory for my customers

Q: I know the value of selling cloud backup and recovery as part of a managed service agreement, but some of my customers don’t get it and say they’d rather skip it. Should I make it a mandatory service for all...

/ January 19, 2015