Lauren Beliveau

All posts by Lauren Beliveau

Lauren is an Editorial Associate at Barracuda MSP. In this position, she creates and develops content that helps managed service providers grow their business. She also regularly writes The MSP’s Bookshelf and our Ask an MSP Expert column.

Ask an Expert: How can I help my SMBs prepare for an upcoming storm?

Ask an Expert: How can I help my SMBs prepare for an upcoming storm?

  Q: With the recent bomb cyclone hitting last week, we still have a few customers who are trying to recover their SMB businesses from the damage. Moving forward, how can I proactively protect their business-critical data before the next...

/ January 15, 2018
Ask an Expert: What security solutions should I add to my portfolio?

Ask an Expert: What security solutions should I add to my portfolio?

Q: In 2018, we want to grow our MSP business by adding managed security solutions to our portfolio. How can we make the move strategically, and what solutions should we add first? Growing your portfolio can be challenging, but it...

/ January 8, 2018
MSP profitability
Ask an MSP Expert: How can I make my MSP more profitable in the new year?

Ask an MSP Expert: How can I make my MSP more profitable in the new year?

Q: Going into the new year, I want to assess my processes and see where I can increase efficiency and profitability for my MSP business. How can I effectively evaluate our processes and identify the ones that aren’t working? Taking...

/ January 1, 2018
Ask an MSP Expert: How can I make my MSP wishes come true this holiday season?

Ask an MSP Expert: How can I make my MSP wishes come true this holiday season?

Q: Getting ready for the holidays, I’ve been thinking about the past year and what I wish I could achieve at my MSP business. How can I give my business the gift of success in the New Year? Happy Holidays!...

/ December 25, 2017
Ask an MSP Expert: What IT trends should I capitalize on in 2018?

Ask an MSP Expert: What IT trends should I capitalize on in 2018?

Q: We’re looking to expand our MSP in 2018. What marketplace changes should my MSP be ready to capitalize on in the coming year to make that happen? 2017 has certainly been an eventful year for the IT channel, filled...

/ December 18, 2017
Ask an MSP Expert: How can I make the most of my time during the holidays?

Ask an MSP Expert: How can I make the most of my time during the holidays?

Q: With the holidays coming up, it seems like a lot of customers are going to be out of the office. While it is nice to have a bit of a break, I’d like to use my time productively to...

/ December 11, 2017
Ask an Expert: How can I measure my MSP marketing success?

Ask an Expert: How can I measure my MSP marketing success?

Q: We are investing more money in our MSP marketing, but we’re looking for ways to track our success. What marketing metrics should we measure? First of all, congratulations! Measuring the effectiveness of your campaigns is a great way to...

/ December 4, 2017
Ask an Expert: How can I get more customers to come on board with DRaaS?

Ask an Expert: How can I get more customers to come on board with DRaaS?

Q: I’m currently transitioning my business from a VAR to an MSP, and I’m having a hard time convincing my customers to jump on board with Disaster Recovery-as-a-Service. What are some approaches I can use to highlight the value of...

/ November 27, 2017
Ransomware hits primetime TV

Ransomware hits primetime TV

Over the past few years, ransomware has really taken over. First our computers, then news headlines, and now our TVs. This popular threat has been popping up on TV shows everywhere, including Mr. Robot, Black Mirror, and more recently, Grey’s...

/ November 21, 2017
Ask an Expert: How can I have positive conversations with my employees?

Ask an Expert: How can I have positive conversations with my employees?

Q: I’m starting to build a small team at my MSP, but it feels like I only talk to my employees when something goes wrong or when there’s a fire they need help putting out for a customer. What are...

/ November 20, 2017