Lauren Beliveau

All posts by Lauren Beliveau

Lauren is an Editorial Associate at Intronis MSP Solutions by Barracuda. In this position, she creates and develops content that helps managed service providers grow their business. She also regularly writes The MSP’s Bookshelf and our Ask an MSP Expert column.

SMBs’ data hygiene might be worse than you think

SMBs’ data hygiene might be worse than you think

While your current customers might already have good data hygiene habits, the reality is most SMBs do not. As you continue to grow your managed services business, chances are you’ll soon run into some customers with poor data hygiene habits—if...

/ August 22, 2017
Ask an MSP Expert: How can I set more first-time appointments?

Ask an MSP Expert: How can I set more first-time appointments?

Q: Usually we just count on customers calling and asking us about our services, but our new customer rate has been slowing down. One option we’re considering is investing more in our marketing department to help us set up more...

/ August 21, 2017
Managed services are the top growth-driver in the IT channel

Managed services are the top growth-driver in the IT channel

Managed services are taking hold at nearly every business operating in the IT channel—regardless of their initial business model—and signs are pointing to MSP success. In a recent survey of 201 North American channel partners conducted by the 2112 Group...

/ August 16, 2017
Ask an MSP Expert: How to convert break-fix customers to a managed services contract

Ask an MSP Expert: How to convert break-fix customers to a managed services contract

Q: Most of my customers are on a managed service contract, but I’m having trouble converting the remaining break-fix customers. To help our business be more efficient and profitable, we want to shift our focus to only providing managed services....

/ August 14, 2017
Ask an MSP Expert: What are some best practices for more efficient restores?

Ask an MSP Expert: What are some best practices for more efficient restores?

Q: We’re a VAR, and we’re moving to more of a managed service model. We started out slowly by adding a few managed services to our offering, and we recently added backup and recovery. Of course we hope we won’t...

/ August 7, 2017
The MSP’s Bookshelf: Managed Services in a Month

The MSP’s Bookshelf: Managed Services in a Month

Recently, Markets and Markets predicted that the managed services industry will be worth $242.45 billion by 2021—creating a tremendous opportunity for anyone in the channel. As the managed services market continues to grow, we’re starting to see more and more...

/ August 2, 2017 / 3 Comments
Ask an MSP Expert: How to overcome challenges with selling security

Ask an MSP Expert: How to overcome challenges with selling security

Q: With so many emerging threats, we’re looking to add more security services to our portfolio. How can we overcome the challenges of selling security to our customers? There is a huge opportunity for IT service providers to move into...

/ July 31, 2017
Ask an MSP Expert: What content should I use in my monthly newsletter?

Ask an MSP Expert: What content should I use in my monthly newsletter?

Q: Now that we’re bringing on more customers at my MSP, we’re looking for new ways to keep them in the loop without having to call everyone to give each and every important update. We’re thinking about developing a monthly...

/ July 24, 2017
Ask an MSP Expert: How can I keep sales moving during the slow summer months?

Ask an MSP Expert: How can I keep sales moving during the slow summer months?

Q: Everything seems to slow down during the summer—especially signing new customers on to our MSP services. How can we close more deals in the slow summer months? Closing deals during the summer can be difficult, especially when people are...

/ July 17, 2017
Customer turnover
Ask an MSP Expert: How can we reduce our customer turnover?

Ask an MSP Expert: How can we reduce our customer turnover?

Q: We’ve seen a lot of customer turnover lately in our IT service business. We keep adding new clients every month, but we aren’t seeing an increase in the amount of contracts we have. How can we reduce customer turnover,...

/ July 10, 2017