Category: Spotlights

Henry Ford
Gary Pica: What Henry Ford can teach you about service levels

Gary Pica: What Henry Ford can teach you about service levels

Henry Ford once said, “Any customer can have a car painted any color that he wants so long as it is black.” Keep this in mind when packaging your IT solutions. By not giving potential clients options, you’re reinforcing your...

/ April 11, 2018
malvertising
Malvertising morphs into cryptotising

Malvertising morphs into cryptotising

In the early days, malvertising was simply about slipping some code into an ad to induce more clicks to drive up a higher ad payout from an unsuspecting advertiser. It almost seemed like a childish prank (unless you were the...

/ April 11, 2018