Tag: Ask an MSP Expert

Ask an MSP Expert is a weekly advice column answering common questions from MSPs and IT service providers. It covers topics ranging from pricing and selling to marketing and communications—and everything in between.

Ask an Expert: What should I look for in a good integration?

Ask an Expert: What should I look for in a good integration?

Q: As we continue to grow our IT services business, we noticed there are areas where we could be more efficient—which is why we’re looking for backup solutions that closely integrate with our current PSA and RMM tools. What are...

/ November 13, 2017 / 1 Comment
Ask an MSP Expert: How do I create a 2018 business plan?

Ask an MSP Expert: How do I create a 2018 business plan?

Q: In 2018, we really want to grow our MSP business. We’re having trouble putting together business plan that will help us do that, though. Where should we start? Writing a business plan plays a key role in your MSP...

/ November 6, 2017 / 1 Comment
Ask an Expert: How can I reach my target audience with social media?

Ask an Expert: How can I reach my target audience with social media?

Q: Our IT service business is in the UK, but we offer managed services to many businesses in the EU. How can we use social media to meet our international audience? Reaching your audience is essential to growing your customer...

/ October 30, 2017
Ask an MSP Expert: How can I use recent breaches to teach my SMBs?

Ask an MSP Expert: How can I use recent breaches to teach my SMBs?

Q: There have been a lot of cybersecurity attacks in the news lately, especially the Equifax breach. How can I use these scenarios as teachable moments for my SMB customers without scaring them? In the past few years, cyber crime...

/ October 23, 2017
Ask an MSP Expert: My MSP got a bad review online. What should I do?

Ask an MSP Expert: My MSP got a bad review online. What should I do?

Q: On a popular online site, our MSP recently received a really bad review from an unhappy customer. What are some tactics we can use to move forward, without ignoring the review? No matter what kind of business you’re in,...

/ October 16, 2017
phishing
Ask an MSP Expert: What do my customers need to know about phishing?

Ask an MSP Expert: What do my customers need to know about phishing?

Q: It seems like every day I hear about a new security threat. With phishing scams on the rise, I want to educate my SMBs on how to avoid it. Most of my customers have only the most basic knowledge...

/ October 9, 2017
Ask an MSP Expert: How can we get more referrals—without asking?

Ask an MSP Expert: How can we get more referrals—without asking?

Q: We ask our customers for referrals on a yearly basis—usually after they renew their contracts. We’ve found this process to be very helpful in scaling our IT service business, but we’re looking to ramp up our outreach. What are...

/ October 2, 2017
Ask an MSP Expert: How should I ask SMB customers for referrals?

Ask an MSP Expert: How should I ask SMB customers for referrals?

Q: Our current customers seem happy, but we only get a handful of referrals every now and then. We’re looking to grow our IT service business, so we’d like to generate some more referrals. How can we ask our current...

/ September 25, 2017
Ask an MSP Expert: How can I drive more business growth?

Ask an MSP Expert: How can I drive more business growth?

Q: We are looking to grow our MSP business and expand our customer base. What are some ways we can drive additional business growth without hiring more staff? That’s a great question. Often businesses that want to grow believe the...

/ September 18, 2017
digital camera
Ask an MSP Expert: How should I protect customers with multiple locations?

Ask an MSP Expert: How should I protect customers with multiple locations?

Q: More and more of my SMB customers are adding additional locations or having employees working remotely. Protecting customers with a single location is easy, but when you add different locations and devices, security becomes more of a challenge. What...

/ September 11, 2017