Tag: Subscription model
MSPs need to find a way to embrace consumption model based on metering
The most profound impact the transition to cloud computing has arguably had is the shift away from treating IT as a capital expense. IT organizations are increasingly utilizing infrastructure thanks to a consumption model that allows them to treat IT...
Unsubscribes are actually a GOOD thing for email marketing
The other day, I was on a conference call with one of my regular MSP marketing clients. I consider them as someone who I’ve had a great relationship with over the past few years. We were preparing a new email...
PC-as-a-Service alters how endpoints will be managed
Most managed service providers are aware that PC manufacturers, including Dell, HP Inc, and Lenovo, are trying to shift customers away from buying PCs to procuring them as a service. These PC-as-a-Service (PCaaS) programs enable IT organizations to treat PCs...
Moving to the cloud was the best decision Adobe ever made
This week Adobe released their latest earnings data, and it was all good for the cloud software company, especially when it came to the Creative Cloud. Moving from boxed software to subscriptions was the best decision the company ever made....
