Ask an MSP Expert

Q: As we continue to grow our business, it seems like we have less time in the day to accomplish everything we need to get done. What can we do to save more time?

No matter what type of business you’re in, the hours in the day are limited. You might often find yourself putting tasks off until tomorrow, next week, or even next year. However, there is an easier way to keep up with your to-do list. Leveraging automation — by either introducing new tools or using the tools you already have in place in a new way — you might find that something you were putting aside until next week can be tackled today.

When you employ the right team and tools for your IT service business, you will find that you can enhance your customer service, achieve greater efficiency, accelerate your growth, and ultimately increase your profitability. While it might not seem like it, a small change can have a significant impact.

Freeing up time in your day

When we look to both the past and the future, it’s clear that time-saving solutions can be both examples of innovation as well as tools we can then use to help us innovate faster. In today’s digital world, there are endless opportunities to automate and create greater efficiencies within your business. Here are three ways you can start saving more time:

– Find tools that integrate well with your current offering. When you are looking to make your processes more efficient, it is important to find solutions that work well together. For example, does your PSA tool integrate with your CRM tool? If not, moving from one platform to the next can be time consuming. When you’re looking for a PSA tool, it is important to find a product that is feature-rich or that integrates with a product that has the capabilities you are looking for, shares Edward Spencer of S2 Networks.

– Maximize the tools you already have in place. Are there features in your toolset that you didn’t know about? Check in with your vendors often to see what new capabilities they have added or what is on their future roadmap. A good way to do this is to attend product webinars or simply ask the question when you talk to your account representative. For example, some backup integrations have self-healing tickets, so once the issue has been resolved, the other tickets pertaining to the account are resolved.

– Track your processes to see where there might be potential pitfalls. One of the most important things to do is to see where your technicians are spending their time. In a previous Ask an MSP Expert post, Dan Blumenthal, the principal at NCGIT, LLC said that one of the challenges his MSP overcame was removing redundant steps. Previously, they used two tools to track billable time – a CRM tool, and a billing application. This caused technicians to miss a number of billable opportunities, and it took twice as long. If you look closely at your processes and procedures on a weekly, monthly, or quarterly basis, you might see specific areas that you can improve.

Minutes spent managing even the smallest tasks add up quickly. Make it your goal to automate one task – even if it’s a simple one that will save you two minutes today. It could save you hours down the road.

Ready Set Managed

Photo:  Min C. Chiu / Shutterstock.

Lauren Beliveau

Posted by Lauren Beliveau

Lauren is a Senior Content Marketing Specialist at Barracuda MSP. In this position, she creates and develops content that helps managed service providers grow their business. She also regularly writes The MSP’s Bookshelf and our Ask an MSP Expert column.

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