Lauren Beliveau

All posts by Lauren Beliveau

Lauren is an Senior Content Marketing Specialist at Barracuda MSP. In this position, she creates and develops content that helps managed service providers grow their business. She also regularly writes The MSP’s Bookshelf and our Ask an MSP Expert column.

Ask an MSP Expert: What if my MSP gets hacked?

Ask an MSP Expert: What if my MSP gets hacked?

Q: Recently, the Department of Homeland Security issued a warning stating that advanced persistent threat actors are now targeting MSPs. We work with customers in highly regulated industries, so we have a lot of sensitive data to protect. What should I...

/ October 15, 2018
Ask an MSP Expert: How can we better position new products and services?

Ask an MSP Expert: How can we better position new products and services?

Q: We are a fast-paced IT service provider. We are constantly bringing on new customers and adding new solutions to our portfolio. This often presents challenges with communicating new services between our teams—specifically our technical engineers and our sales staff....

/ October 8, 2018
Ask an MSP Expert: How can we proactively plan for the next storm?

Ask an MSP Expert: How can we proactively plan for the next storm?

Q: Luckily, our area wasn’t affected by Hurricane Florence — but we might not be so lucky next time. What are some steps we can take to ensure that our SMBs have foolproof disaster recovery plans in place?  Natural disasters...

/ September 24, 2018
Ask an MSP Expert: How can my MSP get the most value out of a tradeshow?

Ask an MSP Expert: How can my MSP get the most value out of a tradeshow?

Q: My business is a new managed service provider and we are looking to get our name out there and make some connections in the industry. We’ve heard that a way to do this might be to attend some tradeshows....

/ September 17, 2018
Ask an MSP Expert: How to effectively manage multiple teams

Ask an MSP Expert: How to effectively manage multiple teams

Q: In the past year, we’ve gone from a three-person team to a team of 13. I have a technical background, but now I’m running several different teams within my MSP business. How can I effectively manage multiple teams? No...

/ September 3, 2018
Ask an MSP Expert: How can I find someone who can succeed in sales?

Ask an MSP Expert: How can I find someone who can succeed in sales?

Q: We’re looking to grow our sales team, but we can’t seem to find a candidate that makes the cut. What are some qualities we should be looking for in successful sales candidate? Finding the right fit for your team...

/ August 27, 2018
Ask an MSP Expert: What do I need to teach my customers to keep them safe from ransomware?

Ask an MSP Expert: What do I need to teach my customers to keep them safe from ransomware?

Q: Recently, one of my customers was hit with ransomware and ended up needing to pay a hefty ransom. I’ve tried to warn some of my customers about cyber threats in the past, but I can’t seem to get through....

/ August 20, 2018
Ask an MSP Expert: When should I make the transition to MSP?

Ask an MSP Expert: When should I make the transition to MSP?

Q: I keep hearing that the industry is moving toward a managed services model. I’m not convinced I should take the leap. How do I know when I’m ready to make the transition to become a managed services provider? What...

/ August 13, 2018
Ask an MSP Expert: How can I overcome SMBs’ security fatigue?

Ask an MSP Expert: How can I overcome SMBs’ security fatigue?

Q: When it comes to security, I feel like our SMB customers just want to tune us out! How can I communicate with customers who are tired of hearing about security? As an IT service provider, one of the most...

/ July 30, 2018
Ask an MSP Expert: How can direct mail help move my MSP business forward?

Ask an MSP Expert: How can direct mail help move my MSP business forward?

Q: As a growing MSP, we’re constantly looking for new ways to appeal to our prospects, and we’re ready to try something different. We were thinking about trying direct mail, but I’m not sure how we should go about it....

/ July 23, 2018