Lauren Beliveau

All posts by Lauren Beliveau

Lauren is a content and product marketer with several years of experience in the IT channel. She has created and developed content that helps managed service providers grow their business, and has written many articles featured in SmarterMSP’s The MSP’s Bookshelf and Ask an MSP Expert series.

Ask an MSP Expert: How do I create service level agreements as an MSP?

Ask an MSP Expert: How do I create service level agreements as an MSP?

Q: We recently transitioned to the managed services model, and want to make sure we’ve covered our bases when it comes to monthly contracts. Are there any best practices you can offer for creating a Service Level Agreement (SLA)? Service...

/ November 4, 2019 / 1 Comment
On our way to IT Nation

On our way to IT Nation

2019 has been an extremely busy year in the MSP community. As the bustling MSP events season starts to wind down, we are excited to pack our bags one more time and attend one of the largest events of the...

/ October 29, 2019
Ask an MSP Expert: Can cold calling truly help my MSP?

Ask an MSP Expert: Can cold calling truly help my MSP?

Q: For a while, I thought cold calling was dead. But now, I’m revisiting whether it should be a part of our sales and marketing strategy. Do you think cold calling can make a significant difference for my MSP? Cold...

/ October 23, 2019
8 Surprising cybersecurity stats to share with customers

8 Surprising cybersecurity stats to share with customers

Starting security conversations with your customers isn’t always easy. All too often, customers will tell you that they don’t have time, that they aren’t large enough to be targeted by an attack, or even worse, they think they’ve already ‘checked...

/ October 23, 2019
A Barracuda MSP team member you should know

A Barracuda MSP team member you should know

We recognize that growing an MSP business isn’t easy – it takes hard work, dedication, and taking advantage of the right resources that are available to you. One of the things that we are proud of at Barracuda MSP is...

/ October 8, 2019
phishing
Ask an MSP Expert: What do my customers need to know about phishing?

Ask an MSP Expert: What do my customers need to know about phishing?

Q: It seems like every day I hear about a new security threat. With phishing scams on the rise, I want to educate my SMBs on how to avoid it. Most of my customers have only the most basic knowledge...

/ September 30, 2019
Introducing an enhanced Managed Workplace experience

Introducing an enhanced Managed Workplace experience

If there was a major vulnerability exploited today, how confident would you be in your patch management process? Even if you are fairly confident, your customers still might be in trouble. A study conducted by the Ponemon Institute on behalf...

/ September 17, 2019

Tip Tuesday: Why you must make small errors a big priority

In the IT business, things can get very busy very quickly. So, it can be easy to sweep small issues like a missed backup or a low-priority ticket under the rug, but often these small issues can lead to an...

/ September 3, 2019
Ask an MSP Expert: How can I effectively communicate with my SMB customers?

Ask an MSP Expert: How can I effectively communicate with my SMB customers?

Q: One thing that we’ve noticed is that we only talk to our SMB clients when something is wrong. How can we increase communication with our clients—the right way? How often should we reach out to them?  Communication is a...

/ August 26, 2019
Ask an MSP Expert: How can I keep sales moving during the slow summer months?

Ask an MSP Expert: How can I keep sales moving during the slow summer months?

Q: Everything seems to slow down during the summer — especially signing new customers on to our MSP services. How can we close more deals in the slow summer months? Closing deals during the summer can be difficult, especially when...

/ August 5, 2019