Tag: Ask an MSP Expert

Ask an MSP Expert is a weekly advice column answering common questions from MSPs and IT service providers. It covers topics ranging from pricing and selling to marketing and communications—and everything in between.

reliable
Ask an MSP Expert: How to respond to a customer asking about reliability

Ask an MSP Expert: How to respond to a customer asking about reliability

Q: I’m getting close to closing a deal with a new customer, but they’re not that comfortable with technology and seem nervous about backing things up in the cloud. They keep asking about how reliable it really is. What can...

/ February 2, 2015
Malware
Ask an MSP Expert: How to explain malware to my customers

Ask an MSP Expert: How to explain malware to my customers

Q: I’m having trouble explaining malware to my customers. Can you define malware in terms they can understand? Also, what tips can I give them to help protect their business from a malware attack? You’re not alone. Every MSP faces...

/ January 25, 2015
Ask an MSP Expert: How to make backup mandatory for my customers

Ask an MSP Expert: How to make backup mandatory for my customers

Q: I know the value of selling cloud backup and recovery as part of a managed service agreement, but some of my customers don’t get it and say they’d rather skip it. Should I make it a mandatory service for all...

/ January 19, 2015