Mark Copeman

All posts by Mark Copeman

Mark Copeman is the creator and author of Helpdesk Habits, the book and online program. A serial entrepreneur, Mark sold his 50% share in the 1-click customer satisfaction SaaS tool, Customer Thermometer, in April 2018, after 8 years of growth. Previously, he built and sold two content marketing agencies. Mark is also a conference host, video producer & presenter, and advisor to UK MSPs.

The power of the service recovery paradox

The power of the service recovery paradox

Mistakes happen all the time in business. No one is perfect and can foresee every eventuality. Servers are misconfigured, connections go down, and patches are missed. Whilst the immediate effect and impact of a service failure may not be great,...

/ July 23, 2019