Category: Better Business
Empathy: The key to unlocking successful customer partnerships
Business partnerships can be structured around several factors—shared opportunities, complementary technologies or customer bases, long-standing personal relationships, or even the sharing of mutual competitors. Trust is critical, of course, but there is another element that is also important when it...
What happened to the disruptive start-ups?
As we go through the different generations of technology, various bandwagons have come and gone. Companies starting up with ‘e’ added at the beginning of their name and ‘.com’ added at the end, to name a few, are hard to...
PwC report highlights the need for managed services to evolve rapidly
PricewaterhouseCoopers International Limited (PwC) has published a report based on a survey of more than 2,000 business leaders that finds the top 20 percent of high-performing organizations in terms of profit margin, and revenue growth are 4.2 times more likely...
Tip Tuesday: Leverage generative AI to improve efficiency
Managed service providers (MSPs) have much to oversee for companies that aren’t even theirs. Day-to-day tasks can become tedious and overwhelming. Even though businesses are finding every excuse to incorporate artificial intelligence (AI), it’s not a signal that they are...
The MSP’s guide to services pricing
For managed service providers (MSPs), it’s obvious that pricing is important. Prospects will generally only pay the going market rate, typically driven by your competition’s offering. As such, you must be careful in how you price your service offerings. For...
Tip Tuesday: Create a growth plan to meet the demand for managed services
Business is booming for managed service providers (MSPs). The as-a-service model has skyrocketed in popularity as more organizations embrace digitization and scalability. While that’s great news for MSPs, it also raises demand. If your business doesn’t already have a growth...
An expert’s view for MSPs to stay ahead of the cybersecurity talent shortage
While AI has been dominating the headlines in cyber circles throughout 2023, another less glamorous topic is just as acute: the cybersecurity talent shortage. We’ve covered this topic in the past, but the challenge continues. In the 2022 Cybersecurity Workforce...
Global MSP Day 2023: Q&A with our thought leaders
It’s an exciting week for the managed service provider (MSP) community – Global MSP Day 2023 is tomorrow! On June 1st, we’ll be celebrating, networking, and learning alongside MSPs around the world. This day would not be possible without the...
Global MSP Day 2023: The secret to thriving and growing in the MSP industry
How does a full day of networking and learning with your fellow MSPs around the world sound? If you want to know the latest trends and challenges facing IT professionals, then don’t miss this year’s annual Global MSP Day 2023,...
Meet Maria Martinez, Barracuda’s new VP of Channels, Americas
We’re excited to share that today Barracuda announced several strategic channel roles to strengthen the partner experience and help drive success within the channel ecosystem. One of these important new additions to our channel team is Maria Martinez, VP of Channels, Americas....
