Tag: AI
The AI-cybersecurity connection MSPs can’t afford to ignore
One thing is becoming clear for managed service providers (MSPs): future growth will be driven by artificial intelligence (AI) and cybersecurity. More importantly, AI is accelerating demand for cybersecurity services. A recent survey conducted by the Global Technology Industry Association...
Global MSP Day 2026: Honoring the impact of MSPs worldwide
On June 10, 2026, MSPs around the world will come together for the 9th annual Global MSP Day—a celebration of the innovation, resilience, and impact you drive every day. From defending businesses against ever-evolving threats to unlocking growth through smarter...
Rising AI cost concerns create opportunities for MSPs
As the number of tokens consumed by artificial intelligence (AI) agents and applications continues to climb, organizations are paying much closer attention to cost. It feels like the conversation has shifted almost overnight. Not long ago, the focus was on...
Inside IT: Opportunities MSPs should miss
A global survey of 400 IT leaders provides some significant insights into the types of IT expertise that organizations might be willing to consider relying on a provider of IT services to provide. Conducted by the Linux Foundation, the survey...
The AI opportunity in account management for MSPs
MSPs have already survived one identity crisis. The shift from break-fix to recurring services was not a gentle transition for most people. It required changing how you priced, staffed, sold, and thought about your relationship with clients. Innovators and early...
MSPs will need to revisit pricing models in the age of AI
Managed service providers (MSPs) have, with mixed success, been trying to nudge more customers toward value-based pricing models that are designed to benefit both parties. Rather than billing by the hour or charging a flat rate, the goal is to...
Worldwide IT services spending to increase in 2026
The market research firm Gartner is forecasting that global IT services revenue will increase 9 percent in 2026, reaching $1.87 trillion, up from $1.71 trillion in 2025. Overall, Gartner predicts worldwide IT spending will climb to $6.31 trillion in 2026—an...
Deepfakes in 2026: How MSPs can stay ahead of AI‑driven fraud
Deepfake fraud losses in North America alone exceeded $200 million in the first quarter of 2025, according to Keepnet Labs. Meanwhile, the Deloitte Center for Financial Services projects that generative AI‑enabled fraud in the U.S. will grow from $12.3 billion...
Survey: The AI shift is redefining the role of MSPs
A survey of 1,224 business leaders suggests organizations will soon be relying on managed service providers (MSPs) more than ever to drive technological innovation in the age of artificial intelligence (AI). Conducted by International Data Corp (IDC) on behalf of...
How MSPs can use marketing automation to achieve sales goals faster
Key Takeaways Marketing automation eliminates inconsistent follow-up that slows revenue. CRMs, like HubSpot, tie marketing engagement directly to sales execution. Lead scoring helps sales teams focus on real buying signals. Workflow triggers prevent pipeline gaps before they impact results. AI...

