Tag: MSPs

The managed mobile services market is about to take off

The managed mobile services market is about to take off

There’s an old maxim that advises managed services providers (MSPs) to focus on tasks that the average IT organization either doesn’t do all that well or would simply rather not have to do at all. Mobile computing appears to be...

/ May 22, 2025
Ask an MSP Expert
Ask an MSP Expert: The 2025 technology outlook from GTIA

Ask an MSP Expert: The 2025 technology outlook from GTIA

The year kicked off with considerable uncertainty driven by macroeconomic factors such as tariffs and inflation. Nevertheless, managed service providers (MSPs) maintain a positive outlook on the tech industry’s trajectory. A recent report from GTIA sheds light on crucial insights...

/ May 22, 2025
Cyber insurance
Cyber insurance: A must for MSPs

Cyber insurance: A must for MSPs

If you don’t carry cyber insurance yet, you may want to reconsider. Statistics show that if you are an MSP owner, you probably already have it, with 91.7 percent of managed service providers (MSPs) carry cyber insurance specifically for their operations,...

/ May 20, 2025
ROI
ROI: How smarter MSPs turn $1 into $5 — again and again

ROI: How smarter MSPs turn $1 into $5 — again and again

When it comes to your marketing metrics, it’s easy to get distracted. Impression rates, website traffic, click-throughs, email opens—you watch the numbers climb and wonder: Is this working? But there’s only one number that tells the full story: Return on...

/ May 14, 2025
CIRP
An MSP’s guide to building cybersecurity incident response plan

An MSP’s guide to building cybersecurity incident response plan

Last week, we spoke with industry experts about why every organization needs a solid cybersecurity incident response plan (CIRP). This week, we’re taking it a step further—breaking down the essential steps Managed Service Providers (MSPs) should follow to build a...

/ May 13, 2025
emails
How AI and data are revolutionizing B2B email outreach

How AI and data are revolutionizing B2B email outreach

Do you know that moment when you hit send on a prospecting email, feeling confident it will start a conversation? And then—nothing. No reply. No engagement. Just radio silence. You’re not alone. MSP reps are feeling it, watching their email...

/ May 8, 2025
Weathering the storm: Partners stay positive

Weathering the storm: Partners stay positive

In the face of growing uncertainty, a survey of 705 technology partners in North America and Western Europe finds more than three-quarters (87 percent) expect to grow revenues in 2025, with a subset of that group (18 percent) expecting more...

/ May 8, 2025
IoT security
MSPs: Time to capitalize on the IoT security business opportunity

MSPs: Time to capitalize on the IoT security business opportunity

Managed service providers (MSPs) looking for a rich vein of underutilized market opportunities should examine the business case for delivering IoT security and risk management. So many potential MSP clients already have the traditional bases covered when it comes to...

/ May 7, 2025
SEO
What over 850 #1 rankings taught us about real MSP SEO

What over 850 #1 rankings taught us about real MSP SEO

Search Engine Optimization (SEO) is full of noise, and a lot of it is wrong. Managed service providers (MSPs) come to us frustrated and exhausted: spending months chasing 400+ keywords, endlessly tweaking technical settings, and still falling short of competitors...

/ May 6, 2025
cybersecurity incident response plan:
Cybersecurity incident response plan: An essential MSP practice

Cybersecurity incident response plan: An essential MSP practice

Managed service providers (MSPs) are often tasked with providing cybersecurity for their clients. But what happens when a cyberattack happens? Usually, decisions need to be made rapidly and actions taken within minutes. That’s why having incident response plans is critical....

/ May 6, 2025