Tag: MSP opportunity

Podcasting for MSPs: It’s about the audience and guest

Podcasting for MSPs: It’s about the audience and guest

After recently sitting down as a guest on the SmarterMSP podcast, I got to thinking about how podcasting, and the revolution that is currently taking place all around us, is truly one of the most exciting marketing opportunities I’ve seen...

/ September 23, 2021
MSPs need to keep an eye on “soft targets”

MSPs need to keep an eye on “soft targets”

I talk to MSP owners weekly about cybersecurity trends in the industry and which trends are the most troubling. By far, what I hear about most in 2021 is ransomware. And the statistics bear out the fear of ransomware hitting...

/ September 15, 2021 / 3 Comments
Using MSP marketing to remain front of mind with customers

Using MSP marketing to remain front of mind with customers

Previously, I wrote on SmarterMSP about removing serious mistakes from your MSP marketing activities that prevent them from being their most effective. In this post, I want to warn service providers of ways that their MSP marketing can fail to...

/ August 3, 2021 / 5 Comments
Difficult cloud migration experiences create demand for MSPs

Difficult cloud migration experiences create demand for MSPs

A survey of 1000 IT decision makers suggests there is a much greater appreciation of just how challenging it is to manage a successful cloud migration of application workloads. Published by Next Pathway, a provider of a platform for automating...

/ July 29, 2021 / 1 Comment
Organizations need MSPs to become cloud security heroes

Organizations need MSPs to become cloud security heroes

When not done right, cloud security can become a bit of a mess. Misconfigurations of cloud services are more widespread than ever at a time when cybercriminals have tools that enable them to discover vulnerabilities in a matter of minutes....

/ June 24, 2021
MSPs must follow the data to find the money

MSPs must follow the data to find the money

Savvy managed service providers (MSPs) need to be paying more attention to where data is being processed and analyzed because the pendulum is definitely swinging once again. The bulk of enterprise IT organizations today are in the midst of some...

/ June 17, 2021 / 4 Comments
MSPs and opportunities in autonomous vehicles

MSPs and opportunities in autonomous vehicles

A new partnership announced this week between the University of Windsor’s The SHIELD Automotive Cybersecurity Centre of Excellence and South Korea’s Autocrypt will help foster the growth of autonomous vehicles and their usage in North America, including for small businesses,...

/ May 26, 2021
MSPs need to lead the charge toward observability

MSPs need to lead the charge toward observability

A significant number of organizations are finding it increasingly difficult to manage and maintain observability of cloud computing environments that are becoming more complex with each passing day. A survey of 400 senior IT professionals in the United States, Canada,...

/ May 6, 2021
Digital business transformation requires data engineering heroes

Digital business transformation requires data engineering heroes

Most organizations intuitively realize that sound data management and data engineering practices are at the core of any digital business transformation practice. However, a survey of 150 IT professionals working for organizations with at least 4,000 employees published this week...

/ April 29, 2021 / 1 Comment
New eBook: 6 Can’t-Miss Opportunities for MSPs in 2021

New eBook: 6 Can’t-Miss Opportunities for MSPs in 2021

MSPs face an unprecedented amount of exciting change and opportunities in 2021, as the world recovers from a global pandemic and the shifts in the workforce and cybersecurity landscapes that ensued because of it. The widespread emergence of 5G, AI,...

/ April 26, 2021