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random acts of marketing
5 Ways to Convert Marketing Leads to Sales Opportunities

5 Ways to Convert Marketing Leads to Sales Opportunities

The No. 1 reason SMB companies abandon their lead generation strategies is that they don’t believe they got results. Companies invest time and money, but when they look back on their sales results, they can’t attribute closed sales directly to...

/ October 19, 2022 / 16 Comments
Barracuda wins big in CRN Annual Report Card for second year in a row

Barracuda wins big in CRN Annual Report Card for second year in a row

We’re excited to share that Barracuda has again earned a resounding win in the Data Protection Category of CRN’s Annual Report Card Awards, also known as the ARC Awards. Not only did Barracuda get the highest overall score in this...

/ August 21, 2023 / 15 Comments
Managing a remote workforce

Managing a remote workforce

As the country moves in to lockdown in more states, there are more people than ever working remotely. There are enough posts online with helpful advice for those transitioning into remote workspaces for the first time. What about those of...

/ March 30, 2020 / 15 Comments
Cybersecurity Threat Advisory
Cybersecurity Threat Advisory: Navigating holiday cyber risks

Cybersecurity Threat Advisory: Navigating holiday cyber risks

The holiday season is here, and organizations are facing an increased risk of cyberthreats with a notable focus on the activities of access brokers. These threat actors specialize in gaining and selling unauthorized access to organization accounts by orchestrating social...

/ November 27, 2023 / 13 Comments
Tip Tuesday: Create a growth plan to meet the demand for managed services

Tip Tuesday: Create a growth plan to meet the demand for managed services

Business is booming for managed service providers (MSPs). The as-a-service model has skyrocketed in popularity as more organizations embrace digitization and scalability. While that’s great news for MSPs, it also raises demand. If your business doesn’t already have a growth...

/ June 20, 2023 / 13 Comments
Hiring an expensive videographer is not the solution to your MSP’s video marketing problem

Hiring an expensive videographer is not the solution to your MSP’s video marketing problem

Not too long ago, an MSP owner came to me asking for some advice. He was thinking of investing in a professionally shot company overview video and wanted to know if it was a good use of his marketing budget....

/ February 22, 2022 / 13 Comments
How to structure your MSP alliances with other technology companies

How to structure your MSP alliances with other technology companies

I recently wrote an article for SmarterMSP on why your MSP should build strategic alliances, which received a lot of good feedback. Managed Service Providers (MSPs) were intrigued at the concept of building strategic alliances (or “buddying up”) with other...

/ March 3, 2020 / 13 Comments
Coronavirus helps spread computer viruses

Coronavirus helps spread computer viruses

Coronavirus has sent a chill through the world economy and has spread fear beyond its origin in the Wuhan province of China. As the virus threatens to become a global pandemic, hackers and cybercriminals are using public apprehension over the...

/ February 27, 2020 / 13 Comments
XDR Threats
XDR round-up 2023: High-severity threats on the rise, peak during holidays

XDR round-up 2023: High-severity threats on the rise, peak during holidays

In 2023, Barracuda XDR, including its team of SOC analysts on 24-hour watch, cut through nearly two trillion (1,640 billion) IT events to isolate tens of thousands of potentially high-risk security threats. Security researchers have analyzed the most prevalent XDR detections...

/ February 21, 2024 / 12 Comments