Tag: MSP Sales

3 sales questions your MSP should be asking prospects

3 sales questions your MSP should be asking prospects

In my work with MSP business owners, the one topic that seems to cause leaders more consternation than any other is sales meetings. I can understand why! Many MSP owners, like myself, started their businesses off the back of their...

/ March 25, 2021
Sell or wallow: Which sales path will you choose?

Sell or wallow: Which sales path will you choose?

You have heard me talk about the importance of MSPs adding new monthly recurring revenue (MRR) for more than a decade. Adding customers at the right price is key to becoming a World Class MSP. This strategy is more important...

/ March 4, 2021
Is your MSP website hurting your sales efforts?

Is your MSP website hurting your sales efforts?

As the CEO of Tech Pro Marketing, not too long ago I had the opportunity to complete a detailed study of all of the MSP websites we have under management. It was a very interesting experience for me, as some...

/ December 22, 2020
Selling co-managed IT: Is it the right fit for your MSP?

Selling co-managed IT: Is it the right fit for your MSP?

Co-managed IT is becoming a popular option among businesses in need of additional IT support, particularly larger ones with internal IT departments. While some MSPs are turning toward co-managed IT services to generate additional monthly recurring revenue (MRR), it’s important to consider the following: The co-managed IT model isn’t the right fit for every MSP,...

/ October 15, 2020
Maintaining your brand promise as your MSP grows

Maintaining your brand promise as your MSP grows

There is one fact in the managed services space that can’t be ignored: everyone has I.T. support. Those who already understand and value managed I.T. services are already buying it. Your whole sales process is now built around displacing competitors....

/ October 12, 2020 / 2 Comments
How to write a sales email to prepare prospects to talk

How to write a sales email to prepare prospects to talk

Despite a wave of technology-driven sales tactics, email still remains an effective marketing tool in terms of return on investment (ROI) for small to medium-sized MSPs. Even though any MSP can say they know How to Write a Sales Email,...

/ September 8, 2020
Webinar ideas for busy MSPs

Webinar ideas for busy MSPs

Now that events are online for the foreseeable future, it is time to rethink your marketing strategy. With no BNI groups, no cocktail parties, no golf tournaments, and no events to sponsor, how are you going to keep top of...

/ September 2, 2020
Managing by the numbers: 3 KPIs for your MSP sales process

Managing by the numbers: 3 KPIs for your MSP sales process

Are you trying to decide whether or not you would like to engage with a sales and marketing vendor? Are you considering hiring a telemarketer, hiring a social media manager or hiring a sales rep? Maybe you are trying to...

/ August 10, 2020
Your MSP isn’t all about price

Your MSP isn’t all about price

As someone who spends a lot of time talking and writing about how managed services providers (MSPs) need to make their messaging all about the raw value they’re able to offer their prospects, I hear a lot of people say...

/ July 14, 2020 / 1 Comment
Three tips for prospecting for your MSP post-pandemic

Three tips for prospecting for your MSP post-pandemic

Before COVID-19, managed services prospecting was challenging for MSP business owners. Selling in a displacement market (a market in which, real or perceived, your potential buyer already has a solution, and you’d like to replace it, or “displace” their current...

/ July 13, 2020