Looking forward to a collaborative MSP Day
This year’s Global MSP Day is just around the corner, on Wednesday May 26, 2021! The agenda features panel discussions between industry experts, presentations of emerging trends in the managed services space, and an MSP Perspectives Showcase, where your peers...
Podcast: Adding ZTNA to your MSP’s security stack, Episode 4
In Episode 3 of the SmarterMSP Podcast, we discussed common MSP website mistakes that can hurt the sales efforts of service providers. In our latest episode, we turned our focus to managed security services, including zero-trust network access (ZTNA), which is...
MSPs need to lead the charge toward observability
A significant number of organizations are finding it increasingly difficult to manage and maintain observability of cloud computing environments that are becoming more complex with each passing day. A survey of 400 senior IT professionals in the United States, Canada,...
Barracuda cited as leader in enterprise email security
Barracuda was among the companies invited to participate in The Forrester Wave™: Enterprise Email Security, Q2 2021. In this evaluation, Barracuda was cited as a Leader in the category. The Forrester Wave™: Enterprise Email Security, Q2 2021 is a guide...
Sales & Marketing
How to run an effective Google Ads campaign
As someone who has managed hundreds of thousands of dollars in ad spend over the course of my career, let me tell you – Google Ads are still one of the most powerful opportunities that many MSPs aren’t taking advantage...
Podcast: MSP website hurting your sales? Episode 3
In the second episode of the SmarterMSP Podcast, we spoke about how untrained end users are emerging as a significant cybersecurity threat for MSPs to invest in educating and protecting. In Episode 3, we discuss common MSP website mistakes that...
3 sales questions your MSP should be asking prospects
In my work with MSP business owners, the one topic that seems to cause leaders more consternation than any other is sales meetings. I can understand why! Many MSP owners, like myself, started their businesses off the back of their...
Security
DDoS “celebrates” 25th anniversary with a spike
The first documented widespread distributed denial-of-service (DDoS) attack occurred in 1996 when New York City-based internet provider, Panix, was attacked. The New York Times described it: Beginning Sept. 6 and continuing through at least last Tuesday, a hacker intent on shutting...
Five cybersecurity mistakes MSPs are making in 2021
Over the years, the MSP business has evolved, but in most cases, it was still relatively “formulaic.” For example, there was a process and a protocol for ferreting out security issues, that stayed pretty much the same from MSP to...
Ask an MSP Expert: The 3 pillars of a security-centric approach
In today’s evolving cyberthreat landscape, it is vital for managed service providers (MSPs) to take a security-centric approach to their business. Highlighting the importance of this, but making it even more challenging, is today’s climate of remote workforces, shifting perimeters,...
Better Business
Organizations expect return to robust IT spending with caveats
IT leaders have a natural bias toward optimism when it comes to spending on IT initiatives that isn’t as often equally shared by finance executives. Nevertheless, a survey of 340 finance executives in North America conducted by Hanover research on...
MSPs focusing solely on tech support will not survive
Most MSPs are started by an engineer with a desire to provide people with tech support. You saw someone who needed help and figured “I can do that!” Maybe you worked for other IT support companies and decided you could...
New eBook: 6 Can’t-Miss Opportunities for MSPs in 2021
MSPs face an unprecedented amount of exciting change and opportunities in 2021, as the world recovers from a global pandemic and the shifts in the workforce and cybersecurity landscapes that ensued because of it. The widespread emergence of 5G, AI,...
Tech Insight
Pioneers in Tech: Mary Allen Wilkes, first to WFH with a computer
Remote work has long been common in the tech industry, even pre-coronavirus, but it had to start somewhere. After all, you couldn’t exactly squeeze an ENIAC in the spare bedroom. That’s why the story of Mary Allen Wilkes remains relevant...
Tech Time Warp: The colorful history of the iMac
In April, Apple launched preorders for a new collection of new iMacs, available in seven bright colors with accessories to match. It’s a homage to the first iMac, which Steve Jobs introduced to the world May 6, 1998. The iMac...
Deploying Apple devices remotely with zero touch installation
As an IT pro, bringing a level of automation to onboarding and updates with zero touch installation just makes your job easier. If a person can take an Apple device out of the box, sign in using their work credentials...