Cloud
Tip Tuesday: 5 strategies for optimizing customer cloud costs

Tip Tuesday: 5 strategies for optimizing customer cloud costs

Ensuring your customers are operating within costs while maintaining high service standards can be a challenge in cloud computing. Yet, optimizing the cost is essential for managed service providers (MSPs) to protect their customers’ bottom line, and showcase value while...

/ September 17, 2024
generative AI
How CISOs can leverage generative AI to improve email, application security

How CISOs can leverage generative AI to improve email, application security

In an era where digital threats evolve at an unprecedented pace, the integration of generative AI into cybersecurity operations has become essential. From content creation to behavior prediction and knowledge articulation, generative AI is reshaping the landscape of security practices, offering immense...

/ September 11, 2024
cyber risk
Summer Roundup: Cyber risks for MSPs to monitor

Summer Roundup: Cyber risks for MSPs to monitor

As summer begins its swan song and thoughts begin to turn toward autumn, the Cybersecurity and Infrastructure Security Agency (CISA) has a fresh batch of advisories. Released in August, these advisories highlight the various cyber risks lurking out there, many...

/ September 10, 2024
generative AI
Generative AI inference engines create MSP opportunities

Generative AI inference engines create MSP opportunities

More organizations are beginning to operationalize generative artificial intelligence (AI). Along with this, many of them will be looking to managed service providers (MSPs) to help them optimally deploy the inference engines that are needed to analyze data in production...

/ September 9, 2024

Sales & Marketing

Guide
The ultimate guide to creating a winning marketing automation strategy

The ultimate guide to creating a winning marketing automation strategy

Since the introduction of consumer-ready artificial intelligence (AI) tools the digital marketing landscape is changing faster than ever, and having a solid marketing automation strategy is essential for staying ahead of the competition. Marketing automation enables AI startups to thrive by enabling them...

/ October 1, 2024
cta
What do the “perfect” CTAs look like on an MSP website?

What do the “perfect” CTAs look like on an MSP website?

Call-to-actions (CTAs) are what everything on your managed service provider (MSP) website leads to. In most cases, a CTA involves a website visitor entering their information (name, email, phone number, etc.) for something in return, such as a consultation, meeting,...

/ September 24, 2024
AI email marketing
Maximize engagement and revenue with AI email marketing

Maximize engagement and revenue with AI email marketing

Email is far from dead and remains one of the most cost-effective tools in the marketer’s toolbox. But thanks to AI, this tried-and-true engagement tool is getting a metaphorical facelift. With AI email marketing tools, you can better personalize content, increase...

/ September 17, 2024
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Security

Cybersecurity Threat Advisory
Cybersecurity Threat Advisory: Exploited cryptojacking campaign impacting Docker

Cybersecurity Threat Advisory: Exploited cryptojacking campaign impacting Docker

A new cryptojacking campaign exploiting the Docker Engine API has been discovered. The large-scale hacking campaign is targeting Docker Swarm, Kubernetes, and Secure Socket Shell (SSH) servers. Continue reading this Cybersecurity Threat Advisory to learn how to mitigate your risk...

/ October 3, 2024
social engineering
Social engineering attacks: What MSPs need to know

Social engineering attacks: What MSPs need to know

As we kick off Cybersecurity Awareness Month, we are highlighting one danger that managed service providers (MSPs) must constantly monitor: social engineering. According to Verizon’s 2024 Data Breach Investigations Report: Social engineering incidents have increased from the previous year largely...

/ October 3, 2024
Cybersecurity Threat Advisory
Cybersecurity Threat Advisory: Critical RCE vulnerability in ZCS

Cybersecurity Threat Advisory: Critical RCE vulnerability in ZCS

There is a critical remote code execution (RCE) vulnerability in Zimbra Collaboration Suite (ZCS) version 9.0, tracked as CVE-2024-45519. The vulnerability allows unauthenticated attackers to remotely execute arbitrary commands by exploiting weaknesses in Zimbra’s SMTP PostJournal service. Review the details...

/ October 2, 2024
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Better Business

MSPs survey
Spotlight on how MSPs can influence organizations’ profitability

Spotlight on how MSPs can influence organizations’ profitability

A recent PwC report shows that organizations with strategic relationships with managed service providers (MSPs) are far more profitable than those that simply employ them to reduce costs or plug capabilities gaps. According to a survey of 2,000 business leaders,...

/ September 30, 2024
MSPs to chart a course for GenAI complexities

MSPs to chart a course for GenAI complexities

Organizations that are at the forefront of adopting generative artificial intelligence (GenAI) are running into a plethora of issues. A survey of 1,500 AI practitioners and decision-makers conducted by S&P Global Market Intelligence on behalf of WEKA finds that, on average,...

/ September 23, 2024
The power of hosted remote desktops for MSPs

The power of hosted remote desktops for MSPs

In my last piece, I discussed how using hosted remote desktops can minimize risks should a major incident occur. Beyond reducing risks, the use of remote desktops provides a lot more than just basic access capabilities. Reduce helpdesk calls and...

/ September 19, 2024
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Tech Insight

Tech Time Warp
Tech Time Warp: Time for pumpkins, ghosts, and cybersecurity awareness

Tech Time Warp: Time for pumpkins, ghosts, and cybersecurity awareness

If you’re reading this, you know it’s important to be cyber-aware 365 days a year, but for more than 20 years, October has been as synonymous in the tech world with cybersecurity as it is with pumpkins and ghosts. In...

/ October 4, 2024
Tech Time Warp
Tech Time Warp: The logic bomb that launched an industry

Tech Time Warp: The logic bomb that launched an industry

Whether you called it Jerusalem, Friday the 13th, Datacrime, or the Columbus Day virus, the malware was first uncovered in October 1987 and the variants it inspired are remembered nearly 50 years later for the good they did. No—really, you...

/ September 27, 2024
Tech Time Warp
Tech Time Warp: The impetus for U.S. national security policy was… a teen movie?

Tech Time Warp: The impetus for U.S. national security policy was… a teen movie?

“Is this a game, or is it real?” Eighties movie buffs will recognize this famous line from 1983’s WarGames, where Matthew Broderick plays a teenager who hacks into a defense department computer system. After Broderick’s character guesses an insecure password...

/ September 20, 2024
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