Expanded XDR capabilities strengthen Barracuda’s security offering

Expanded XDR capabilities strengthen Barracuda’s security offering

The rise in cyberattacks such as ransomware, spear phishing, and the overall intensified cyberthreat landscape, continues to raise concern for businesses across the globe. With these evolving concerns and threats in mind, Barracuda has announced new enhancements to the Barracuda...

/ September 13, 2022 / 6 Comments
Summer headlines illustrate cybersecurity trends

Summer headlines illustrate cybersecurity trends

Across the United States, school buses are rumbling on their routes, campus playgrounds are full of excited and clambering children, and families are back from refreshing vacations, having pushed normal routines aside, which may include keeping up with the latest...

/ September 8, 2022 / 8 Comments
Multi-cloud computing surfaces MSP opportunity and peril

Multi-cloud computing surfaces MSP opportunity and peril

A survey of 1,000 technology practitioners conducted by HashiCorp, a provider of tools for managing cloud infrastructure, suggests that as more organizations embrace multi-cloud computing the number of challenges being encountered is starting to multiply as well. Conducted by Forrester...

/ September 7, 2022
Research shows spear phishing continues to grow

Research shows spear phishing continues to grow

The 2021 FBI Internet Crime Report reveals that spear phishing scams snagged more victims than any other type of internet scam last year. Phishing and related tactics are attempts to trick victims into disclosing their credentials and other sensitive information. Phishing...

/ September 6, 2022

Sales & Marketing

MSP marketing part 3: Special operations marketing

MSP marketing part 3: Special operations marketing

In part 3 of our journey in the land of MSP marketing, we look at MSPs with full specialization. In this scenario, using mining lingo, you have a very narrow specialization focus. You mine only for diamonds and are willing...

/ September 20, 2022
MSP marketing part 2: Maneuver marketing

MSP marketing part 2: Maneuver marketing

In Part 1 of this mini-series on MSP marketing, we looked at attrition marketing, the most basic form of marketing MSP services. Now in Part 2, we’ll take a trip in the world of maneuver marketing using the example of...

/ August 15, 2022
Solving the MSP sales struggle

Solving the MSP sales struggle

Let’s be honest, MSPs don’t have a great track record when it comes to sales. Most MSPs have been able to grow by referral because our addressable market has been very forgiving. Our prospects are bigger and the economy has...

/ July 26, 2022
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Security

Cloud security incidents on the rise

Cloud security incidents on the rise

As more workloads are deployed in the cloud, it’s become increasingly apparent that most organizations are struggling with security. A recent survey of 400 cloud engineering and security practitioners and leaders by the market research firm, Propeller Insights on behalf...

/ September 22, 2022
Cybersecurity summits and tools to improve training

Cybersecurity summits and tools to improve training

Anytime an MSP can expose its engineers and technicians to free training and education, it’s an opportunity that shouldn’t be passed up. One such opportunity is the upcoming “5th Annual Cybersecurity Summit” hosted by CISA and Morehouse College in Atlanta....

/ September 21, 2022
MSPs should prepare now for a quantum computing leap

MSPs should prepare now for a quantum computing leap

Quantum computing has the potential to disrupt many industries with its, until now, unimaginable speed and ability to parse and interpret data. This gradual proliferation of quantum computing will not only result in unprecedented efficiencies, but also create both opportunity...

/ September 15, 2022
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Better Business

Special offers can turn prospects into customers

Special offers can turn prospects into customers

As an MSP, customer loyalty can be a challenge – but first, there is the need to turn a prospect into a customer. These two areas can be inextricably linked: if an MSP operates as a completely open entity where...

/ August 31, 2022
Cutting through the complexity of MSP profitability

Cutting through the complexity of MSP profitability

Do you know if any of your customers are losing you money? It is often reported that any organisation’s profits follow the Pareto principle: 80 percent the profits come from the top 20 percent of the customers.  Although this is...

/ August 10, 2022 / 6 Comments
Are you portraying yourself as a strategic partner?

Are you portraying yourself as a strategic partner?

Being an MSP has changed markedly over the years. In the early days (going back as far as being an application service provider or ASP), it was a given that most of the business would come from a web search....

/ May 3, 2022
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Tech Insight

Tech Time Warp: District judge rules that computer code is protected by copyright

Tech Time Warp: District judge rules that computer code is protected by copyright

Sept. 22, 1986, marked a milestone in a protracted legal battle between Intel and NEC Corp. over copyright protection of computer code. As they fought for control of the microprocessor market, the two semiconductor companies—Intel American, and NEC Corp. Japanese—found...

/ September 23, 2022
Higher salaries make IT hiring for MSPs more challenging

Higher salaries make IT hiring for MSPs more challenging

IT labor is still the most expensive cost any managed service provider (MSP) is going to incur, and a new report suggests those costs will only continue to rise. The report, based on an analysis of 907,000 interview requests involving...

/ September 19, 2022 / 10 Comments
Tech Time Warp: Fondness and appreciation for the floppy disk

Tech Time Warp: Fondness and appreciation for the floppy disk

The BBC recently reported Japanese digital minister Taro Kono had “declared war” on floppy disks. Approximately 1,900 Japanese government activities still require the use of floppy disks, along with CD-ROMs and other outdated technology. Kono vowed to seek regulatory updates...

/ September 16, 2022
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