AI won’t be replacing MSP SDRs anytime soon
Every MSP vendor at every trade show you’ve attended this year has told you that AI is going to replace your sales team. Some of them are selling AI. So take that with a grain of salt. Here’s what I...
Password managers: Your greatest defense or biggest weakness?
Passwords remain a cybersecurity mainstay, surviving despite years of predictions about their demise. Even with constant warnings from security professionals, users still rely on weak choices—like a dog’s name or home address. So, what is an MSP to do? For...
The AI-cybersecurity connection MSPs can’t afford to ignore
One thing is becoming clear for managed service providers (MSPs): future growth will be driven by artificial intelligence (AI) and cybersecurity. More importantly, AI is accelerating demand for cybersecurity services. A recent survey conducted by the Global Technology Industry Association...
Sales & Marketing
Why MSP pipeline stages stop matching reality
Here’s a quick test. Open your CRM right now and look at your pipeline stages. Do they tell you what the buyer has agreed to, or what your rep did last? If your stages are named things like “Proposal Sent,”...
Why AI search isn’t recommending your MSP
You’ve poured money into your website, SEO, and content marketing. Yet when prospects use AI search results from ChatGPT, Gemini, or Perplexity to find IT provider recommendations, rival MSPs appear. You don’t. The reason is simple: AI search engines don’t...
Bad CRM data is sabotaging MSP follow-up
You’re blaming the rep. You shouldn’t be. When MSP follow-up breaks down, the instinct is to look at behavior. The rep isn’t making the calls. The rep isn’t logging the activity. The rep is letting deals go cold. All of...
Security
Cybersecurity Threat Advisory: Critical ServiceNow vulnerability
ServiceNow has disclosed a critical vulnerability, tracked as CVE-2026-6875, with a CVSS score of 9.5, that could allow unauthenticated attackers to execute code in affected ServiceNow environments. The flaw is classified as a sandbox escape vulnerability and affects both hosted...
Cybersecurity Threat Advisory: SilverFox deploys ValleyRAT rootkit
SilverFox threat actors are actively running a ValleyRAT campaign to bypass security controls, escalate privileges, and maintain deep system access while avoiding detection. Organizations should treat this as a high-priority threat. Continue reading this Cybersecurity Threat Advisory to protect against...
Better Business
Why prospects still don’t understand what you’re selling
MSPs should have a solid understanding of what they offer. The real challenge is whether prospective customers understand it as well. Since many MSPs rely on prospects visiting their website, visitors need to quickly understand the service being offered. One...
When MFA isn’t enough: The session hijacking problem
Good ol’ MFA. It’s the bane of existence for people who want to log in quickly. For cybersecurity professionals, however, MFA has long been a source of reassurance. But some of that confidence is beginning to fade. For years, organizations...
How MSPs can fix burnout (hint: it’s not more people)
SOC burnout has become a festering issue in the MSP world. Symptoms include analysts cycling through client environments, drowning in alerts, and quietly heading for the door. But the experts working closest to the problem say the conversation has been...
Tech Insight
Tech Time Warp: 1994 Citibank Heist Yet Another Reminder to Keep Credentials Secure
The bank heists of Hollywood are glamorous: all-black clothes, darting around lasers, and — in modern cinema — genius hackers with incredible programming skills. But one of the first major digital heists of history, which took place 32 years ago...
MSPs are at a consolidation crossroads
The annual contract value (ACV), also known as billings, for managed services deals exceeding $5 million increased 2.7 percent year over year in the second quarter, according to the latest report from market research firm Information Services Group (ISG). However,...
Pioneers in Tech: A new future for computer-generated graphics
Jurassic Park. The Abyss. Beauty and the Beast. And, 35 years ago this month, Terminator 2. In this edition of Tech Time Warp, we look back at the contributions of Dr. Marc Regis, co-founder of Silicon Graphics Inc. (SGI), whose...
