Smarter MSP Contributors

Guest Contributors

Gary Pica

Gary Pica is a pioneer in the managed services field. He is one of ChannelPro’s 20 industry visionaries and MSP Mentor’s most influential leaders. He has already built two top-performing MSPs. Today, Gary is the President of TruMethods, a training, peer, and accountability firm aimed at helping IT solution providers reach their full potential as MSPs and cloud providers. Gary shares the key ingredients that transformed his business and his life through his training process. Today, hundreds of IT providers around the world utilize the TruMethods business transformation framework.

Stuart Crawford

Stuart Crawford is the CEO and Creative Director with Ulistic. Ulistic specializes in working with IT service companies globally helping them connect with their markets and achieve stratospheric success. Need help? Please feel free to reach out to Stuart and his team at Ulistic. Every day, they help managed IT services companies overcome many of the challenges they have with marketing. Learn more about Ulistic at www.ulistic.com or call 716-799-1999.

Nate Freedman

Nate Freedman

As the founder of Tech Pro Marketing, Nate Freedman has more than two decades of marketing experience and manages a team that has worked on more than 1,000 different projects. After launching his first website project in 1998, he’s spent more than 5,000 hours working with IT businesses on new and innovative ways to guarantee the marketing results they need when they need them the most.

Cam Roberson Beachhead Solutions

Cam Roberson

Cam Roberson is the director of the reseller channel for Beachhead Solutions, a company offering a PC and Mobile Device encryption service platform for MSPs.

Jason Howells

Jason Howells

Jason Howells is the EMEA Sales Director for Barracuda MSP.

John Pojeta

John Pojeta

John has been the VP of Business Development at PT Services for ten years. During that time, he’s helped numerous MSPs positively impact their business growth. He is a respected and published author on various topics related to sales, marketing, and disrupting business models to achieve new success. John also researches new business types and manages and initiates strategic, corporate-level relationships to expand exposure for The PT Services Group. Reach John by phone at: 412-291-6685 or email john@theptservicesgroup.com.

Vincent Tran

Vincent Tran

Vincent Tran, CISSP is COO at Liongard, an automation platform which enables MSPs with visibility beyond the endpoint and into critical on-premises apps, the network stack, and cloud services.

Tim Hill

Tim Hill

Tim Hill manages the MSP division of SALT Marketing. Tim’s sales experience from working in professional sports and technical background as a Microsoft Certified Professional provides a unique perspective into understanding the specific nuances and challenges that MSPs face. Tim is passionate and dedicated to helping clients create a competitive advantage in their market in order to reach their business goals.

Derek Marin

Derek Marin

Derek Marin founded Simple Selling, the agency that helps ambitious MSPs build brand power locally. Simple Selling’s turn-key service combines marketing with sales to attract and target growth-oriented organizations who bring profit, not headaches. Say goodbye to one-off marketing activities and over dependence on sales reps.

Richard Tubb

Richard Tubb

Richard Tubb is a blogger, speaker, and author from Newcastle-Upon-Tyne in the Northeast of England. He provides expert advice to help MSPs grow their IT business, and he has helped the owners of hundreds of MSPs to free up their time, concentrate on doing what is important, and make more money.

Clive Longbottom

Clive LongBottom

Clive Longbottom is a UK-based independent commentator on the impact of technology on organizations and was a co-founder and service director at Quocirca. He has also been an ITC industry analyst for more than 20 years.

Brad Schow

Brad Schow

Brad Schow is the VP of Consulting Services for ConnectWise. Prior to joining the ConnectWise staff, Schow has served as a peer coach and business consultant at HTG after 20 years growing a solutions and managed service provider business. His path of technician, service leader, operations leader, president and partner has given him a unique perspective that allows him to relate to a broad spectrum of business challenges. He credits much of the success to the peer group experience and the relationships that grew out of HTG. He loves investing in people, thinking ahead, building teams and helping others find success. To learn more about Brad’s work, visit www.connectwise.com.

Carrie Simpson

Carrie Simpson is the founder of Managed Sales Pros, a lead generation firm dedicated to providing new business opportunities for MSPs. Carrie teaches IT firms how to build, manage, and grow their sales pipelines. You can follow Carrie on Twitter @sales_pros and connect with her on LinkedIn.

Robin Robins

Robin Robins is the CEO and Founder of TechnologyMarketingToolkit.com, the largest sales and marketing consulting firm in the IT channel, specializing in sales-generating marketing campaigns for MSPs, VARs, and solution providers. To date, over 7,000 IT services firms have enrolled in one or more of her programs. Visit her website for more information and to request a free one-on-one marketing consultation and marketing roadmap for your IT services firm.

Contributors

Mike Vizard

Mike Vizard has covered IT for more than 25 years, and has edited or contributed to a number of tech publications including InfoWorld, eWeek, CRN, Baseline, ComputerWorld, TMCNet, and Digital Review. He currently blogs for IT Business Edge and contributes to CIOinsight, The Channel Insider, Programmableweb, and Slashdot. Mike blogs about emerging cloud technology for Smarter MSP.

Kate Johanns

Kate Johanns

Kate Johanns is a communications professional and freelance writer with more than 13 years of experience in publishing and marketing. She regularly writes our Tech Time Warp column.

Kevin Williams

Kevin Williams

Kevin Williams is a journalist based in Ohio. Williams has written for a variety of publications including the Washington Post, New York Times, USA Today, Wall Street Journal, National Geographic and others. He first wrote about the online world in its nascent stages for the now defunct “Online Access” Magazine in the mid-90s. He writes about security-related topics for Smarter MSP.

Anne Campbell

Anne Campbell is the public relations manager for Barracuda. She’s been with the organization since 2014, working on content and public relations for Barracuda MSP, the MSP-dedicated business unit of Barracuda. She started her career in newspaper and magazine journalism, and she brings that editorial point of view the work she does, using it to help craft compelling stories.

Jimmy Hatzell

Jimmy Hatzell

Jimmy Hatzell is an IT expert-turned-channel marketing professional with hands on experience in IT and cybersecurity. As Director of Marketing for Barracuda SKOUT Managed XDR, Jimmy uses his technical and marketing knowledge to build content and tools to help MSPs deliver cybersecurity-as-a-service. Prior to his time at SKOUT, Jimmy served as the CTO for a healthcare start-up and holds degrees in both Information Sciences and Cybersecurity from Penn State University.