Category: Sales & Marketing
Selling Managed Services: Lessons from an Insurance Salesman
Selling Managed Services: Lessons from an Insurance Salesman
I bought life insurance this year. I purchased it from a man who showed up at our new house completely unannounced one afternoon. He welcomed us to the neighborhood and asked us a few questions about why we had bought...
Stop selling managed services
Stop selling managed services
Companies selling managed services is a little pet peeve of mine right now. Managed services is an industry term. It’s a business model, not a service offering. Your clients aren’t buying managed services, they are buying IT support. You don’t...
