Results for: Ask an MSP Expert

Ask an MSP Expert: What types of MSP marketing campaigns are most effective?

Ask an MSP Expert: What types of MSP marketing campaigns are most effective?

Q: I feel like I’m stuck in a rut with my MSP marketing, relying on traditional marketing tactics like telemarketing and referrals to find new business prospects. I want more of an impact. What are some simple, easy-to-execute campaigns that...

/ August 17, 2015
cloud backup
Ask an MSP Expert: What’s the benefit of selling cloud backup as a TSP?

Ask an MSP Expert: What’s the benefit of selling cloud backup as a TSP?

Q: I run a telecom services business that I believe needs a new go-to-market strategy. Right now, we provide a wide array of telecommunication services to SMB customers, including telephone, video conferencing, broadband, and WAN solutions. But I’ve seen growing...

/ July 27, 2015
training program
Ask an MSP Expert: How to develop a training program for new IT employees

Ask an MSP Expert: How to develop a training program for new IT employees

Q: My MSP business is growing, and we’re hiring like crazy! How do I make sure my new hires are trained properly and can support my customers? I want to know my employees are prepared for the job and have...

/ July 6, 2015
Ask an MSP Expert: How to prepare my MSP business for Windows 10 release

Ask an MSP Expert: How to prepare my MSP business for Windows 10 release

  Q: Microsoft’s Windows 10 is being released on July 29. What opportunities does this present to my MSP business? How can I use this release to sell my services and connect with my customers? The announcement that Windows 10...

/ June 29, 2015
Ask an MSP Expert: How to use PPC advertising to elevate your MSP marketing efforts

Ask an MSP Expert: How to use PPC advertising to elevate your MSP marketing efforts

  Q: I’m an established managed service provider and just opened another office in a nearby metro area where there’s tons of new prospects— and tons of competition. One of my friends suggested using pay per click advertising as a...

/ June 22, 2015 / 1 Comment
windows server
Ask an MSP Expert: How to help your customers understand Windows Server 2003 end of life

Ask an MSP Expert: How to help your customers understand Windows Server 2003 end of life

Q: As an MSP business owner, I know Windows Server 2003 end of life (EOL) is coming up fast. The end of support is only a month away, and I haven’t heard a peep from some of my small business...

/ June 15, 2015
cloud backup
Ask an MSP Expert: How to price cloud backup services

Ask an MSP Expert: How to price cloud backup services

Q: As an IT service provider, my business has always offered a handful of services to our small and medium-sized business customers, and we’ve done well. But I know we can be even more successful. Specifically, we know that offering...

/ June 1, 2015
msp marketing
Ask an MSP Expert: How to take your MSP marketing strategy to the next level

Ask an MSP Expert: How to take your MSP marketing strategy to the next level

Q: My IT services business has always relied on referrals and word of mouth to bring in new customers, and it’s worked well for us. Now it’s time for us to expand our reach to the small to medium-sized businesses...

/ May 25, 2015
Ask an MSP Expert: How to hire a new employee

Ask an MSP Expert: How to hire a new employee

Q: My business is growing, and I need to hire more employees to help manage the increased workload. I’ve always been able to find  employees through word of mouth and referrals when I needed to hire people before. Now we...

/ May 4, 2015
email marketing
Ask an MSP Expert: How to use email in my MSP marketing efforts

Ask an MSP Expert: How to use email in my MSP marketing efforts

Q: I’m trying to expand my sales and marketing strategy for my managed services business, and I’m not sure what to do next. I want to try email marketing as a way to reach my prospect list and get them...

/ April 27, 2015