Angela Leavitt

All posts by Angela Leavitt

With nearly 15 years of experience in sales and marketing, Angela Leavitt creates targeted and effective marketing strategies for telecom/IT industry giants and agents alike. An accomplished entrepreneur and speaker, Angela founded Mojo Marketing in 2010 and has been a regular presenter at ITExpo, COMPTEL, Channel Partners, and Cloud Partners conferences. In May 2009, Angela was a top 3 finalist for the Tempe Chamber’s Business Woman of the Year Award.

marketing KPIs
Angela Leavitt: 7 key marketing KPIs for MSPs

Angela Leavitt: 7 key marketing KPIs for MSPs

The beginning of any new year is an exciting time for MSPs, especially when it comes to your sales and marketing efforts. You have a blank slate and, hopefully, another full year of data from which to learn and move...

/ April 18, 2018
msp lead generation
Angela Leavitt: Why is MSP lead generation so hard?

Angela Leavitt: Why is MSP lead generation so hard?

I was just on the phone this morning with an MSP who was telling me all about “the good old days.” He said that back when he started his company in 1995, lead generation was easy. He was first to...

/ May 23, 2017
msp marketing budget
MSP marketing budgeting and planning: Your nightmare and your friend

MSP marketing budgeting and planning: Your nightmare and your friend

Why worry about MSP marketing budgeting and planning? Well, things are changing fast in the IT channel. The industry itself is in a constant state of flux. Mergers and acquisitions abound, and giant competitors like Amazon are entering the MSP...

/ January 11, 2017
marketing metrics
19 Essential marketing metrics for MSPs

19 Essential marketing metrics for MSPs

If you’re like most MSPs, you may find marketing … well … aggravating. There are so many strategies, tactics, and platforms to manage, so it can be difficult to know what is working — or IF your marketing is working...

/ July 27, 2016
"leaky" msp website
Is your MSP website “leaky”? What to fix to catch more “fish”

Is your MSP website “leaky”? What to fix to catch more “fish”

In 2016, your business’ website is either your first or second impression. Let’s say that again … slowly and really think about it … fiirrrsssstttt immmprrreessssionnn. Good. Now, how does your MSP website stack up? I talk to telecom agents,...

/ February 10, 2016