Partner Spotlight: Redesigning the security mix to address evolving needs
M.IT Connect, a long-time managed service provider (MSP) from Hallstadt, Germany, was faced with challenges managing their previous firewall solution. Not only was it difficult to manage, but it lacked the scalability required to meet clients’ evolving needs. As their...
Ask an MSP Expert: How can pentesting add value to an MSP security service offering?
In today’s cybersecurity landscape, many MSPs are looking to add penetration testing (pentesting) to their service offering. Pentesting is a simulated cyberattack on a system, network, or application to find vulnerabilities before real hackers can exploit them. It helps organizations...
Ask an MSP Expert: Unlock the secrets to creating a high-impact landing page
Creating a high-converting landing page is essential for any business looking to drive meaningful engagement and form fills. Whether you’re promoting a product, offering a service, or collecting leads, the design and content of your landing page can make all...
Take action! 30 Essential tips to boost your cybersecurity
October, declared as Cybersecurity Awareness Month, is the perfect time to revisit and reinforce your cybersecurity strategies, ensuring both you and your customers stay safe from the latest digital threats. Since 2004, the National Cybersecurity Division of the Department of...
Ask an MSP Expert: Optimizing marketing resources to boost ROI
Deciding where to invest your marketing dollars and how to amplify your reach can be daunting. It’s important to tailor your strategy to your unique strengths and audience, considering there is no global blueprint that all MSPs must follow. Learn...
Ask an MSP Expert: How to maximize inbound marketing strategies
Inbound marketing can be a challenge for many businesses, including managed service providers (MSPs). This is especially true in today’s ever-evolving technology landscape led by the rise of artificial intelligence (AI). Learn what you can do to improve your inbound...
Ask an MSP Expert: Unlocking the secrets of SEO
Search engine optimization (SEO) can be tricky to master. Luckily Kendra Lee, president of KLA Group, shared some helpful tips during her recent webinar on what to do when SEO is not meeting expectations. Kendra sheds light on the following...
Commemorating the MSP community on Global MSP Day 2024
The managed service provider (MSP) community is gearing up for the seventh annual Global MSP Day 2024 on June 6! This day is dedicated to you, the MSPs, to acknowledge your unwavering commitment and resilience to your customers. SmarterMSP.com connected...
Ask an MSP Expert: Crafting the ultimate MSP website
In the competitive managed service provider (MSP) market, having an effective website is crucial for lead generation. In this edition of Ask an MSP Expert, discover key tips and pointers to make your website stand out. Recently we were joined...
Ask an MSP Expert: Navigating sales challenges in 2024
The sales landscape is rapidly evolving, presenting unique challenges and opportunities for managed service providers (MSPs). As technology advances, particularly with the integration of artificial intelligence (AI), the way we approach sales is undergoing a significant transformation. In this edition...
