Amber Montgomery

All posts by Amber Montgomery

Amber Montgomery is a Content Marketing Associate at Barracuda. With a sales background, Amber intends to bring what's worked in the past into creating content that can help MSPs grow their business. In her role at Barracuda, she will focus on creating assets to enable our partners in sales and marketing.

Global MSP Day
Global MSP Day 2025 is just a week away

Global MSP Day 2025 is just a week away

Managed service providers (MSPs), your moment is here: Global MSP Day 2025 is just around the corner! On Thursday, June 5, we’re celebrating the pros who keep businesses running in an unpredictable, tech-driven world by solving problems, staying ahead of...

/ May 28, 2025
Ask an MSP Expert
Ask an MSP Expert: The 2025 technology outlook from GTIA

Ask an MSP Expert: The 2025 technology outlook from GTIA

The year kicked off with considerable uncertainty driven by macroeconomic factors such as tariffs and inflation. Nevertheless, managed service providers (MSPs) maintain a positive outlook on the tech industry’s trajectory. A recent report from GTIA sheds light on crucial insights...

/ May 22, 2025
Global MSP Day
Global MSP Day: Honoring the unsung heroes of cybersecurity

Global MSP Day: Honoring the unsung heroes of cybersecurity

Global MSP Day is a day designed to bring the unique managed services ecosystem together to recognize the support, protection, and value managed services providers (MSPs) bring to the business community. The eighth annual celebration is scheduled on Thursday, June...

/ May 14, 2025
Ask an MSP Expert
Ask an MSP Expert: How to generate authentic AI prospecting content

Ask an MSP Expert: How to generate authentic AI prospecting content

The rise of artificial intelligence (AI) has created challenges for businesses striving to find the right balance between operational efficiency and preserving a personal touch in their communications. Kendra Lee, founder of the KLA Group and a recognized expert in...

/ April 3, 2025
Ask an MSP Expert
Ask an MSP Expert: Unlocking the power of AI for marketing

Ask an MSP Expert: Unlocking the power of AI for marketing

As managed service providers (MSPs) continue to explore the potential of artificial intelligence (AI), many are asking the innovative ways they can integrate AI into their operations. Logan Ochitwa and Andrew Down from Vendasta recently shared valuable insights in a...

/ January 10, 2025
SmarterMSP.com
Top highlights of 2024 on SmarterMSP.com

Top highlights of 2024 on SmarterMSP.com

2024 has been a busy year for SmarterMSP.com. Our team has curated content to help managed service providers (MSPs) enhance their business, sales, and marketing strategies, stay ahead of emerging trends and cyber threats, and, most importantly, prioritize customers. As...

/ December 31, 2024
Cybersecurity Threat Advisory
The top viewed Cybersecurity Threat Advisories in 2024

The top viewed Cybersecurity Threat Advisories in 2024

2024 was a standout year in cybersecurity. With over 130 Cybersecurity Threat Advisory issued, SmarterMSP.com reflects on the most viewed emerging threats by our audience. From targeted industry attacks to zero-click vulnerabilities and high CVSS flaws, here are the top...

/ December 30, 2024
Ask an MSP Expert: Key strategies to converting leads

Ask an MSP Expert: Key strategies to converting leads

Converting leads into sales pipeline is an art, and it starts with the initial conversation you have with a lead. Whether you opt for a phone call or email, the timing and approach are key factors in moving the lead...

/ December 23, 2024
Women on the Rise List
A familiar name makes the CRN’s Women on the Rise List

A familiar name makes the CRN’s Women on the Rise List

  The annual Channel Company (CRN) Women on the Rise List, which puts the spotlight on rising stars who drive success through partner focus, business smarts, and collaboration, was posted recently. It was exciting to have our very own Aisha Eugene,...

/ November 26, 2024
Barracuda CloudGen Firewall
Partner Spotlight: Redesigning the security mix to address evolving needs

Partner Spotlight: Redesigning the security mix to address evolving needs

M.IT Connect, a long-time managed service provider (MSP) from Hallstadt, Germany, was faced with challenges managing their previous firewall solution. Not only was it difficult to manage, but it lacked the scalability required to meet clients’ evolving needs. As their...

/ November 12, 2024 / 5 Comments