Amber Montgomery

All posts by Amber Montgomery

Amber Montgomery is a Content Marketing Associate at Barracuda MSP. With a sales background, Amber intends to bring what's worked in the past into creating content that can help MSPs grow their business. In her role at Barracuda MSP, she will focus on creating assets to enable MSPs in sales and marketing.

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Ask an MSP Expert: Optimizing marketing resources to boost ROI

Ask an MSP Expert: Optimizing marketing resources to boost ROI

Deciding where to invest your marketing dollars and how to amplify your reach can be daunting. It’s important to tailor your strategy to your unique strengths and audience, considering there is no global blueprint that all MSPs must follow. Learn...

/ August 29, 2024
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Ask an MSP Expert: How to maximize inbound marketing strategies

Ask an MSP Expert: How to maximize inbound marketing strategies

Inbound marketing can be a challenge for many businesses, including managed service providers (MSPs). This is especially true in today’s ever-evolving technology landscape led by the rise of artificial intelligence (AI). Learn what you can do to improve your inbound...

/ August 5, 2024
Ask an MSP Expert: Unlocking the secrets of SEO

Ask an MSP Expert: Unlocking the secrets of SEO

Search engine optimization (SEO) can be tricky to master. Luckily Kendra Lee, president of KLA Group, shared some helpful tips during her recent webinar on what to do when SEO is not meeting expectations. Kendra sheds light on the following...

/ June 13, 2024
Global MSP Day
Commemorating the MSP community on Global MSP Day 2024

Commemorating the MSP community on Global MSP Day 2024

The managed service provider (MSP) community is gearing up for the seventh annual Global MSP Day 2024 on June 6! This day is dedicated to you, the MSPs, to acknowledge your unwavering commitment and resilience to your customers.  SmarterMSP.com connected...

/ May 22, 2024
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Ask an MSP Expert: Crafting the ultimate MSP website

Ask an MSP Expert: Crafting the ultimate MSP website

In the competitive managed service provider (MSP) market, having an effective website is crucial for lead generation. In this edition of Ask an MSP Expert, discover key tips and pointers to make your website stand out. Recently we were joined...

/ May 9, 2024
Ask an MSP Expert: Navigating sales challenges in 2024 

Ask an MSP Expert: Navigating sales challenges in 2024 

The sales landscape is rapidly evolving, presenting unique challenges and opportunities for managed service providers (MSPs). As technology advances, particularly with the integration of artificial intelligence (AI), the way we approach sales is undergoing a significant transformation. In this edition...

/ April 2, 2024
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Ask an MSP Expert: How to excel at public speaking

Ask an MSP Expert: How to excel at public speaking

In this edition of Ask an MSP Expert, we delve into the power of public speaking. Whether you’re addressing a conference, leading a sales presentation, or simply conversing in a team meeting, mastering the art of public speaking can profoundly...

/ March 12, 2024 / 10 Comments
business development representatives
Ask an MSP Expert: How to empower your outbound callers

Ask an MSP Expert: How to empower your outbound callers

Managed service providers (MSPs) are always searching for ways to grow the success of their business development representatives (BDRs) and to empower them. The goal is to equip them with knowledge and hands-on opportunities to hone in on their outbound...

/ January 31, 2024
Ask an MSP Expert: How can I use ChatGPT for prospecting?

Ask an MSP Expert: How can I use ChatGPT for prospecting?

In a recent survey, 41 percent of respondents stated that while they use ChatGPT for other business initiatives, they haven’t used it for prospecting. Kendra Lee, president of KLA Group, shared some key tips during her webinar on how to...

/ December 27, 2023
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Ask an MSP Expert: How do seasoned MSPs outsmart threats?

Ask an MSP Expert: How do seasoned MSPs outsmart threats?

In this edition of Ask an MSP Expert, we look at how with the ever-evolving cybersecurity landscape, managed service providers (MSPs) must be vigilant. This includes ensuring their managed security service offerings are up to the task of protecting their...

/ November 30, 2023