Ask an MSP Expert: An overlooked MSP marketing tool
Q: I want to grow my MSP business, but most marketing tactics appear to be outside of my budget. Do you have any ideas? MSPs have many tools at their disposal to generate new business: word-of-mouth, conferences, websites, trade shows,...
‘Tis the Season: Four Cybersecurity Predictions for MSPs
Cybersecurity is like ice cream or fashion, flavors and fads come and go, but the basics remain the same. 2021 brought a wave of ransomware and a realization that remote work is likely here to stay. Smarter MSP recently chatted...
Will 2022 be the year of AI in cybersecurity?
A lot of the hype around AI has diminished over the past year as companies struggled to manage their increasingly remote workforces during the pandemic. AI didn’t go away in 2021; it just didn’t grab headlines like the splashy and...
Changes to Gramm-Leach law may mean more business for MSPs
A recent and little-noticed tweak by the FTC to the long-standing Gramm-Leach law could result in more business for MSPs and more oversight for specific enterprises. One of the tricky aspects of being an MSP is navigating the constantly shifting...
State of cybersecurity report reveals vulnerabilities
Smarter MSP has written frequently about the positive impact of employee training on cybersecurity readiness. Education and training are the cheapest and most effective weapons one has against bad actors. A recent report on cybersecurity and privacy underscores the vulnerability...
Cybersecurity talent shortage poses cybersecurity risk
Many MSPs are in the same boat as restaurants, hotels, hospitals, and funeral homes: not enough workers. Some estimates point to 500,000 vacancies in cybersecurity-related jobs, and MSPs represent a share of those vacancies, lacking the cybersecurity talent to fill...
Don’t give hackers a happy holiday season!
Many people worldwide are beginning to prepare for the rush of shopping, festive gatherings, and visiting in-laws as the holidays ramp up. Previously, SmarterMSP has written about the cybersecurity dangers that holiday weekends pose, and the end-of-year holiday season is...
2022 should see more spending on security
The annual State of IT report released by Spiceworks Ziff Davis, a global marketplace that connects technology buyers and sellers with the most actionable and precise intent data, shows that managed services spending is projected to increase in 2022. One specific...
MSPs should revisit best practices to meet guest network needs
People expect and demand connectivity everywhere. Free Wi-Fi was once the domain of coffee shops and libraries, but now businesses ranging from rustic campgrounds to hospital waiting rooms must have Wi-Fi on a guest network to keep their customers happy....
Increase in cyber resiliency is a trend for MSPs to follow
You can fortify your client’s network by installing firewalls, restricting lateral movements, putting MFA and VPNs in place, and implementing training. But sometimes, all the protections in the world aren’t good enough if someone makes a mistake and opens a...
