Tag: MSP Sales
Robin Robins: The simplest way to close 2 to 3 times as many leads as you are now
One of the biggest LOSSES in business is the grossly inadequate follow-up on opportunities and prospects. Based on a number of sales research reports, it’s estimated that 80 percent to 90 percent of all sales leads never get followed up...
Robin Robins: What a casket sales company can teach you about lead generation
Here’s a product you don’t see advertised very often: caskets. So when I saw a company advertising them one morning on national TV, it caught my attention. Unfortunately, I missed the company name — however, the biggest, most glaring FAIL...
Angela Leavitt: Why is MSP lead generation so hard?
I was just on the phone this morning with an MSP who was telling me all about “the good old days.” He said that back when he started his company in 1995, lead generation was easy. He was first to...
5 Reasons MSPs need to stop making excuses and start making cold calls
Call it cold calling. Call it telemarketing. Call it prospecting. Call it whatever you want, but start doing it. I’ll bet you just thought of a bunch of reasons why you aren’t using cold calling to grow your business. I’m...