Tag: partner success
Jenna Renaud: One of CRN’s 100 People You Don’t Know But Should
In September, Jenna Renaud, Channel Director of National Partnerships at Barracuda was named as one of CRN’s 100 People You Don’t Know But Should for 2024. This annual project honors the dedicated, talented people who work behind the scenes in...
Crafting the ultimate partner program to drive partner success
Albert Einstein once said, “Life is like riding a bicycle. To keep your balance, you must keep moving.” Barracuda Vice President of Worldwide Partner Ecosystems – and an avid cyclist – Jason Beal is applying that same idea to Barracuda’s...
Barracuda’s CRN Channel Chiefs on empathy and supporting partners
Yesterday The Channel Company announced its 2024 CRN Channel Chiefs list. Every year, this list honors the IT channel executives who work tirelessly to advance the channel agenda and develop channel strategies that make partners successful. The 2024 CRN Channel Chiefs were selected by the...
An inside look at the Barracuda Partner Success Program
Today we announced the launch of our new global partner program, the Barracuda Partner Success Program. Partners who resell Barracuda solutions will be recognized for their Barracuda business as a whole, regardless of the route to market, and they will be...
CRN Women on the Rise list includes a familiar name
Every year, The Channel Company (CRN) recognizes a group of outstanding women on the rise who are reaching new heights at their company while putting partners first. This year we are excited to share that Kirsten Vogelsang, Partner Marketing Specialist at...
Redefining MSP business success: Finding your customer alpha
What does success look like in this day and age for an MSP business? Are those moments of legend, those breakthroughs still important in establishing the long-term success of a company? Following a year which has fundamentally changed so many...
Utilizing all the benefits from your vendor partnership
When you think of your organization’s relationship and with its IT vendors, what comes to mind? If all you know about them is which products you’ve signed for or how much money you’re spending with them, chances are you’re not...
Q&A: An award-winning MSP partner program
Relationships are at the heart of everything an MSP business does and needs to succeed. In order to deliver the best service offering possible to customers, an MSP first needs a strong relationship with vendors and other third-party providers. So,...
Providing the perfect partnership
In the constantly evolving world of the MSP, the need to partner with other providers continues to grow. Yet, gone are the days where a partnership was something agreed upon over a couple of drinks with a logo and link...
Women in Tech: Perspectives on partner success in 2020
Depending on who you ask, “success” can mean many different things. For some, it is reaching a certain level of profitability, whereas for others, it can simply mean securing your first managed services client. Here at SmarterMSP, one way that...
