Today’s managed services industry is becoming increasingly crowded with service providers competing for attention and dollars from small business prospects. Some IT service providers cite a lack of sales expertise as their primary obstacle to winning new business, while others struggle with business planning or finding the best way to package their services. MSPs need to change the way they’re looking at these problems and discover new ways to address them.
Given the tough competition, MSPs can no longer sit back and simply rely on what used to work. As technology continues to evolve, they have to keep pace by innovating and getting creative in their business strategy. This can mean doing something as simple as rethinking traditional sales methods to make them more effective in today’s IT channel. Or, it could be something that involves investment in time and money, like hiring experts in certain areas.
Here are seven simple things MSPs can do to improve their business: