Month: November 2020
How to run an effective webinar campaign for your Managed IT Services
One of the biggest marketing challenges managed service providers (MSPs) face is identifying and tapping into channels that will reach the largest number of potential leads. There are several things you can do to set yourself up for success. To...
New AWS services optimize application development process
Amazon Web Services (AWS) consistently introduces new services, enhances existing ones, and drives trends that all contain technology, capabilities, and information of great relevance to MSPs. In the first half of 2020, AWS announced a significant number of developments that...
Tech Time Warp: Conficker, the Botnet that became too hot to handle
Conficker is a piece of malware we just can’t seem to quit. Despite first being identified in November 2008, some estimate that as of September 2020 there were still 150,000 Conficker detections a month, mostly in vastly populated Brazil and...
BEC attacks on the rise
In a year dominated by COVID, elections, and ransomware, there are plenty of cybersecurity experts looking to other emerging threats as we begin to wind down the year. “I think the biggest cybersecurity threat facing businesses today are user account...
Helping your clients make sense of data
If data is truly the new oil, then helping your clients make sense of it without a lot of technical understanding could be a key part of running a successful MSP business in the coming years. Every business has a...
Digital business transformation creates need for MSP speed
The more organizations that start to appreciate just how dependent they are on data to drive digital business transformation initiatives the more apparent it’s become how difficult it is to manage data. A survey of 200 IT, data science, and...
Harnessing courage to spark innovation
The development of the iPhone is the perfect intersection of innovation, speed, and courage. Those three characteristics are important for MSPs too. They have the potential to propel MSPs from being good at what they do, to being great. Those...
Managed services becoming more essential for established telecoms
The rapid pace of development in the telecommunications industry means that established telecoms need to consistently provide end customers with the most up-to-date communications services and solutions. And to effectively and cost-efficiently to maximise return on investment and ensure that...
Pioneers in Tech: Evelyn Berezin, Word Processing Trailblazer
The story of Evelyn Berezin’s decision to start the Redactron Corporation begins with one of those anecdotes that seems unbelievable today. The computer programmer had received a prestigious job offer from the New York Stock Exchange—only to have the offer...
Domains impersonating news sites emerge as cybersecurity threat
SmarterMSP has highlighted the recent danger of malware and ransomware coming into email boxes tied to news of the day. An example might be an email appeal for funds related to post-election legal action or rebuilding after California’s wildfires. Other...