All posts by Anne Campbell

Anne Campbell is the public relations manager for Barracuda. She's been with the organization since 2014, working on content and public relations for Barracuda MSP, the MSP-dedicated business unit of Barracuda. She started her career in newspaper and magazine journalism, and she brings that editorial point of view the work she does, using it to help craft compelling stories.

Baer
4 ways to improve your customer service as an MSP

4 ways to improve your customer service as an MSP

Be honest. Does your MSP provide exceptional customer service? Odds are you don’t. Jay Baer, author of Hug Your Haters, explained at Content Marketing World last month that 80 percent of businesses say they deliver exceptional customer service, but only...

/ November 2, 2016
4 Lessons MSPs can learn from Content Marketing World 2016

4 Lessons MSPs can learn from Content Marketing World 2016

Last month, I trekked to Cleveland and spent a whirlwind 48 hours learning from the best and the brightest in the content marketing industry. It wasn’t quite as overwhelming as my first trip to Content Marketing World, but I still...

/ October 5, 2016
What MSPs can learn from the Delta outage

What MSPs can learn from the Delta outage

I should have picked up on the warning signs when I walked into the Indianapolis airport at 6:30 a.m. on Monday morning. A news crew was filming in front of Delta’s ticket counter, and a Delta representative was guiding everyone...

/ August 10, 2016
cerber ransomware
Cerber ransomware targets Microsoft Office 365 users

Cerber ransomware targets Microsoft Office 365 users

First identified back in March, Cerber ransomware made headlines again recently after reportedly targeting Microsoft Office 365 users through a large-scale zero-day attack. Outside estimates say the email was sent to millions of Office 365 users and that it took...

/ June 30, 2016
6 Bad marketing habits that MSPs need to break

6 Bad marketing habits that MSPs need to break

Marketing can be a real Achilles’ heel for IT service providers. You can have the tech side of the business down cold and provide outstanding customer service, but if you aren’t bringing in new business it’s going to create problems...

/ March 9, 2016
cold caling tips
4 Simple ways for MSPs to improve their cold-calling skills

4 Simple ways for MSPs to improve their cold-calling skills

Cold calling gets a bad rap sometimes, and I think it’s mostly because it forces MSPs to go outside their comfort zone. After all, it’s a different skill set, and it takes patience to see results. Making excuses is much...

/ December 16, 2015
Giving Tuesday: 7 cool tech charities MSPs should check out

Giving Tuesday: 7 cool tech charities MSPs should check out

Now that the post-Thanksgiving shopping frenzy is over (Hope you got some good deals!), it’s time for something a little different. Giving Tuesday is a tradition that started in 2012 as a day to celebrate and encourage giving back. For...

/ December 1, 2015
cyber security
3 reasons your SMB customers don’t want to talk about cyber security

3 reasons your SMB customers don’t want to talk about cyber security

Does it feel like your small business customers try to change the subject whenever you bring up cyber security? Well, you’re probably not imagining things. Data breaches, malware, and other cyber threats are scary subjects, and they can have serious...

/ November 12, 2015
Top 5 things we learned during National Cyber Security Awareness Month

Top 5 things we learned during National Cyber Security Awareness Month

National Cyber Security Awareness Month has been busy here at Intronis. We hosted two webinars on cyber security and produced an e-book, a quiz, and multiple blog posts to help MSPs talk to their customers about cyber security. Now, as...

/ October 29, 2015
twitter for SEO
10 Twitter accounts MSPs need to follow to keep up on cyber security

10 Twitter accounts MSPs need to follow to keep up on cyber security

When it comes to cyber security, things change quickly. New threats emerge every day, and you need to stay current on the latest security news to make sure your customers are properly protected. In the age of social media, Twitter...

/ October 28, 2015