Understanding ego states to build stronger buyer relationships
Back in the late 1950s, Eric Berne introduced a model that suggests each of us operates from three ego states: Parent, Adult, and Child (PAC). These ego states surface in different situations and are influenced by how others present their...
Why information security matters more than ever
It’s all in the information. The first recorded patent was issued to Filippo Brunelleschi in Florence in 1421, covering his invention of a barge and crane used to transport marble. Shortly afterward in 1449, John of Utynam was issued a...
There’s an elephant in the room—and it drinks data
Many MSPs depend heavily on third‑party cloud providers. For organizations that see themselves aligned with the West, the preferred platforms are typically AWS, Azure, or Google Cloud. They often avoid Alibaba Cloud or Tencent Cloud because they fear data loss...
Keeping pace in 2026: MSP essentials for success
Welcome to 2026. Are you excited to leave 2025 behind and embrace new opportunities, or do you feel apprehensive as uncertainties loom on the horizon? One thing is certain: 2026 will be challenging. The rapid pace of change—especially in AI—means...
AI in 2026: Hype vs. reality
Well, here we are. 2026 has arrived, and chances are you’ve overindulged—not just in food and drink, but in consuming endless “expert” predictions about the year ahead. If you’ve been paying attention, you’ve probably noticed that nearly every forecast has...
Caught between a rock and a hyperscaler
Remember the good old days when certain activities—hosting email, running data analytics, and delivering reports—were strong revenue drivers? With major players like AWS, Azure, and Google Cloud Platform (GCP) entering the arena, those capabilities quickly became table stakes. Each hyperscaler...
How AI is rewriting the rules of SEO
You may have noticed (and been annoyed by) changes in how search engines now work. Instead of entering a series of keywords and getting a selection of pages that cover all or most of them, you’re now met with a...
AI expectations vs reality: What MSPs need to know
While artificial intelligence (AI) is undoubtedly on its way to becoming transformative in the marketplace, many expectations surrounding it are, at best, exaggerated. AI-washing is now big business. Many vendors are simply rebranding their existing portfolios with AI messaging to...
Churn isn’t just a number — it’s a warning sign MSPs can’t ignore
Let’s get straight to the point: what’s your rate of customer churn? Are you happy with it? Keep in mind that the cost of replacing every lost customer is much higher than just keeping them in the first place. When...
The quantum horizon: Why MSPs must start preparing now
Remember all the major disruptions over the years? The advent of client/server computing, thin clients, virtualization, everything-as-a-service, and most recently artificial intelligence (AI). Now, the early whispers of quantum computing has surfaced. These are just some of the many new...
