Ask an MSP Expert is a weekly advice column answering common questions from MSPs and IT service providers. It covers topics ranging from pricing and selling to marketing and communications—and everything in between.
Tag: Ask an MSP Expert
Ask an MSP Expert: How can I make sure my customers are secure online?
Ask an MSP Expert: How can I make sure my customers are secure online?
Q: One of my customers recently fell victim to a suspicious download from a fraudulent website. How can I prevent this in the future? Attacks through websites are not uncommon. As cybercriminals become more sophisticated with attack vectors such as drive-by downloads and malvertising,...
Ask an MSP Expert: How can I explain new cyberthreats to my customers?
Ask an MSP Expert: How can I explain new cyberthreats to my customers?
Q: We often have a hard time explaining new cyberthreats to customers. What tips do you have for helping us be more effective in this area? As security solutions have become more robust, cybercriminals have been forced to adapt their...
Ask an MSP Expert: How do I persuade my client to invest more in cybersecurity?
Ask an MSP Expert: How do I persuade my client to invest more in cybersecurity?
Q: I have a client with a complex network, but they spend almost nothing on cybersecurity. How do I persuade them that allocating some of their operating budget for cybersecurity expenses is worthwhile? That’s a good question and the answer...
Ask an MSP Expert: How can growth hacking help my MSP business?
Ask an MSP Expert: How can growth hacking help my MSP business?
Q: I have heard stories of other tech companies who utilized growth hacking to take their business to the next level. What is it and how can it grow my business exponentially? Growth hacking has become a popular strategy for...
Ask an MSP Expert: What are some factors to consider before switching our RMM?
Ask an MSP Expert: What are some factors to consider before switching our RMM?
Q: My existing contract with my RMM vendor is coming up and I am contemplating on switching vendors. I want to make sure that I am using the best tool for my budget and needs. I manage roughly 500 endpoints...
Ask an MSP Expert: Is live chat right for your MSP?
Ask an MSP Expert: Is live chat right for your MSP?
Q: Our customers always applaud us for our quick, timely responses. Lately, we have been contemplating live chat to further accelerate our responses. After hearing various opinions from other MSPs, we are undecided on whether this is the best move...
Ask an MSP Expert: Why is multi-factor authentication important?
Ask an MSP Expert: Why is multi-factor authentication important?
Q: My customers don’t always understand the importance of multi-factor authentication and other cybersecurity practices. How can my MSP convince them that this is important and what else should we be teaching them? Cybercriminals are constantly adapting their tactics in...
Ask an MSP Expert: How can my MSP provide security for manufacturing clients?
Ask an MSP Expert: How can my MSP provide security for manufacturing clients?
Q: My MSP is located in an industrialized city and an increasing amount of our clients are manufacturing facilities. What can we do to keep our manufacturing clients safe? First of all, congratulations on posing the question — this means...
Ask an MSP Expert: How can we get more out of our sales calls?
Ask an MSP Expert: How can we get more out of our sales calls?
Q: As an MSP, a difficult part of our sales process is “getting our foot in the door” and attracting follow-up interest from our discovery calls and meetings. What type of approach or strategy should I take to capture more...
Ask an MSP Expert: Should I outsource NOC and Help Desk services?
Ask an MSP Expert: Should I outsource NOC and Help Desk services?
Q: My managed service business is at a stage where we need more technicians to focus on resolving support tickets and provide help desk support. I am debating between hiring a Level 1 help desk agent or outsource to a...
