Tag: prospects

Ask an MSP Expert: Top sales and marketing strategies to navigate a cautious market 

Ask an MSP Expert: Top sales and marketing strategies to navigate a cautious market 

The uncertain economy has many MSPs seeing fewer leads in their sales funnel as well as a longer sales cycle with extended negotiation rounds. The changes in prospect behaviors are impacting MSP business growth projections. To overcome this, Kendra Lee,...

/ June 8, 2023
10 simple games to make sales prospecting fun (seriously)

10 simple games to make sales prospecting fun (seriously)

You’ve probably heard that in sales prospecting, it takes reps 10 “no’s” to get one “yes.” I think that number is outdated. In today’s market, it can take 40 voicemails to reach a live person and dozens of emails to yield a...

/ January 10, 2023 / 7 Comments
Special offers can turn prospects into customers

Special offers can turn prospects into customers

As an MSP, customer loyalty can be a challenge – but first, there is the need to turn a prospect into a customer. These two areas can be inextricably linked: if an MSP operates as a completely open entity where...

/ August 31, 2022
MSP Sales: Here’s how to let prospects sell you

MSP Sales: Here’s how to let prospects sell you

One of the many things I’ve learned from decades of sales experience is that salespeople are too focused on “selling.” They are typically set on meeting sales quotes and getting that next big bonus check. But they usually forget about...

/ May 12, 2022 / 5 Comments