Month: January 2023
The must-have MSP collateral – the buyer’s guide
In the age of content marketing, it’s easy for MSPs to lose sight of the marketing aspect of landing new clients, and instead fall into the trap of merely generating more and more content for the sake of creating content....
Do you have a global perspective on cybersecurity?
Cybersecurity and cybercriminals do not recognize international boundaries, so even the smallest MSPs must always keep a global perspective. What is currently happening in France or Japan may soon be coming to one of your clients in Florida or Kansas....
MSPs can capitalize on rising cloud costs
A survey of 326 IT executives conducted by the market research firm Omdia on behalf of Canonical, finds only 6 percent are relying on a managed service provider (MSP) to manage cloud infrastructure. However, the same survey also finds that...
Tech Time Warp: Apple introduces the Lisa, its first personal computer
“Do you know, I put together that entire project—including the presentation slides—just this morning?” One might think the man at the start of this 1984 Apple demo video is starting to “mansplain” something to his female colleague. But then he...
When to use lead generation campaigns vs sales prospecting
I frequently recommend using lead generation, and then in the next breath mention sales prospecting when we’re defining new business development strategies and building client campaigns. When it comes to lead generation vs sales prospecting activities, I’ve realized that business owners –...
Cybersecurity Threat Advisory: NortonLifeLock compromised
Recently, thousands of NortonLifeLock customers had their accounts compromised, potentially allowing malicious actors to access user password managers. Gen Digital, Norton LifeLock’s parent company, has sent notices to over 6,000 customers whose accounts were compromised.
Rise of multi-cloud computing bodes well for MSPs
The management of cloud computing environments is becoming a bigger opportunity for service providers as more organizations begin to consume services from multiple providers.
ChatGPT ushers in a new era of hacking
ChatGPT is taking the world by storm with its massive haul of conversational Q&As and supercharged AI. “People need to understand that ChatGPT is just the beginning, it is heralding a new era of AI, and the cybercriminals have just as...
Cybersecurity predictions for 2023
The past several years have taught us to expect the unexpected regarding world events, economics, and cybercrime. However, as we head into 2023, a few emerging trends – and several ongoing challenges – will shape the type and frequency of...
Pioneers in Tech: Guido van Rossum, creator of the Python Programming Language
Happy early birthday to this month’s ‘Pioneers in Tech’ spotlight, Guido van Rossum, born Jan. 31, 1956, in the Netherlands, and creator of the Python programming language. Until 2018, he was known as Python’s “Benevolent Dictator for Life (BDFL),” a...