Carrie Simpson

All posts by Carrie Simpson

Carrie Simpson is the founder of Managed Sales Pros, a lead generation firm dedicated to providing new business opportunities for MSPs. Carrie teaches IT firms how to build, manage, and grow their sales pipelines. You can follow Carrie on Twitter @sales_pros and connect with her on LinkedIn. 

data-driven sales prospecting
How to use data-driven sales prospecting to get better results

How to use data-driven sales prospecting to get better results

Many MSPs abandon telemarketing early on in their growth when they get frustrated with the lack of immediate results. But there is no magic bullet. All marketing processes and strategies need time to work, and telemarketing is no exception. You need...

/ March 15, 2017
Carrie Simpson: Obstacles MSPs need to overcome for a successful 2017

Carrie Simpson: Obstacles MSPs need to overcome for a successful 2017

Welcome, 2017! But before we get too far into the new year, let’s talk about 2016. How did it go? Did you achieve the growth you were hoping for? If not, I challenge you to consider the following: “If you...

/ January 4, 2017
objection handling
Objection-handling tips for MSPs: How to keep the conversation going

Objection-handling tips for MSPs: How to keep the conversation going

Once in a while when cold calling for your MSP, you’re likely to encounter what we describe as the managed services perfect storm: a company with at least 20 computers (but less than 50), who is unhappy with their current...

/ November 21, 2016
msp telemarketer
4 ways to hire an effective in-house telemarketer for your MSP

4 ways to hire an effective in-house telemarketer for your MSP

Hiring a great telemarketer isn’t easy. While their salaries may not be the costliest part of your payroll, the opportunity cost that comes along with making a poor hire is very high. Think of sales prospecting like an opportunity bank...

/ October 19, 2016
sales prospecting
5 Sales tips for brand-new MSPs

5 Sales tips for brand-new MSPs

Every day I get calls from brand-new MSPs asking how much our services cost. I send them away with some advice and this painful truth: You can’t job out your sales prospecting until you’ve become successful at sales prospecting! It’s...

/ August 31, 2016
telemarketer
3 Things to consider before hiring a telemarketer for your MSP

3 Things to consider before hiring a telemarketer for your MSP

Many managed service companies choose to hire in-house instead of outsourcing their sales appointment setting. There are pros and cons, and I’m going to share with you some things you should consider before you make your choice.

/ July 26, 2016
cold calling tricks
How to get through to those prospects you’re ready to give up on

How to get through to those prospects you’re ready to give up on

One time I lost my car keys when we were camping. I spent two hours looking for those keys, tracing my steps, looking in the grass, looking in the bathroom, looking at the playground. Then I gave up and called...

/ June 16, 2016
referral network
How to build an active referral network

How to build an active referral network

Most companies have three different types of clients. First, you have The Evangelists. These clients are likely already bringing passive referrals to you. Passive referrals are fantastic. As the name indicates, a passive referral is something you don’t have to...

/ May 18, 2016
telemarketing ROI
Are you measuring your telemarketing ROI the wrong way?

Are you measuring your telemarketing ROI the wrong way?

Many of our clients tried hiring a telemarketer before they came to work with us at Managed Sales Pros. Often, when I ask them why they let go of their in-house caller, the response is, “Well, they worked with us...

/ March 23, 2016
cold calling
Two ways to use cold calling to help your other MSP marketing efforts

Two ways to use cold calling to help your other MSP marketing efforts

One of the things I love the most about cold calling is that it requires absolutely nothing to get started other than your time and a telephone. Cell phone, desk phone, soft phone … doesn’t matter. If you’ve got a...

/ February 18, 2016