Carrie Simpson: Obstacles MSPs need to overcome for a successful 2017
Welcome, 2017! But before we get too far into the new year, let’s talk about 2016. How did it go? Did you achieve the growth you were hoping for? If not, I challenge you to consider the following: “If you...
Objection-handling tips: Keep the sales conversation going
Once in a while when cold calling for your MSP, you’re likely to encounter what we describe as the managed services perfect storm: a company with at least 20 computers (but less than 50), who is unhappy with their current...
4 ways to hire an effective in-house telemarketer for your MSP
Hiring a great telemarketer isn’t easy. While their salaries may not be the costliest part of your payroll, the opportunity cost that comes along with making a poor hire is very high. Think of sales prospecting like an opportunity bank...
5 Sales tips for brand-new MSPs
Every day I get calls from brand-new MSPs asking how much our services cost. I send them away with some advice and this painful truth: You can’t job out your sales prospecting until you’ve become successful at sales prospecting! It’s...
3 Things to consider before hiring a telemarketer for your MSP
Many managed service companies choose to hire in-house instead of outsourcing their sales appointment setting. There are pros and cons, and I’m going to share with you some things you should consider before you make your choice.
How to get through to those prospects you’re ready to give up on
One time I lost my car keys when we were camping. I spent two hours looking for those keys, tracing my steps, looking in the grass, looking in the bathroom, looking at the playground. Then I gave up and called...
How to build an active referral network
Most companies have three different types of clients. First, you have The Evangelists. These clients are likely already bringing passive referrals to you. Passive referrals are fantastic. As the name indicates, a passive referral is something you don’t have to...
Are you measuring your telemarketing ROI the wrong way?
Many of our clients tried hiring a telemarketer before they came to work with us at Managed Sales Pros. Often, when I ask them why they let go of their in-house caller, the response is, “Well, they worked with us...
Two ways to use cold calling to help your other MSP marketing efforts
One of the things I love the most about cold calling is that it requires absolutely nothing to get started other than your time and a telephone. Cell phone, desk phone, soft phone … doesn’t matter. If you’ve got a...
5 Ways picking up the phone can help improve your MSP business
The phone is an important business tool that too many people are overlooking. In the first week of 2016, I received two sales calls. I answered them both. By comparison, I received 50 LinkedIn connection requests, 30 LinkedIn InMails, and...
