Lindsay Faria

All posts by Lindsay Faria

As Director of MSP Marketing, Americas, at Barracuda, Lindsay Faria is dedicated to empowering Barracuda MSP partners to grow their businesses by providing tools and information to make marketing and selling their data protection services as effective, fast and easy as possible.

Partner Spotlight: MSP deploys patches 3 times faster

Partner Spotlight: MSP deploys patches 3 times faster

Headquartered in Topeka, Kansas, Premier One provides managed IT and security services as well as IT consulting to small businesses. The company’s client base includes service-based industries, such as title insurance, accounting, legal and nonprofit, with branch offices in multiple...

/ July 23, 2019
How can we maintain efficient communication as our MSP grows?

How can we maintain efficient communication as our MSP grows?

Q: Our MSP has been pretty successful lately, which has allowed us to grow and hire more people. With our team continuing to increase in size, what are some ways for us to maintain the proper communication to make sure...

/ July 22, 2019
The summer security risk your customers are vulnerable to

The summer security risk your customers are vulnerable to

Summer is here, and with it, an influx of new hires that include many recent graduates, seasonal employees, and summer interns. It’s an exciting time for all parties. However, it’s important to remember that the largest cybersecurity risk that small...

/ July 1, 2019
Ask an MSP Expert: How can we improve customers’ security posture?

Ask an MSP Expert: How can we improve customers’ security posture?

Q: In today’s world, we know that security is a vital part of any managed service provider’s offering. How can we better position our security portfolio while improving our customers’ security posture? When small and medium businesses look to partner...

/ June 24, 2019
MSP improves efficiency and secures healthcare clients

MSP improves efficiency and secures healthcare clients

San Antonio-based Information Technology Strategic Communications LLC (iTSC) specializes in IT and security services for healthcare providers throughout Texas and Colorado. Co-Founders Michelle Richard and Angel Rosa serve clients that include microhospitals, urgent care facilities, ophthalmology, optometry, and dental offices....

/ June 19, 2019
Grow your MSP by identifying new business sources

Grow your MSP by identifying new business sources

As is the case with most entrepreneurs, managed service providers dream of “finding their groove.” They hope to identify and utilize repeatable actions and strategies that bring measurable results for their business. Doing this also eliminates the stress of having...

/ June 6, 2019
Lessons learned from the 2019 Women of the Channel

Lessons learned from the 2019 Women of the Channel

Learning is a critical part of building an enduring career in the tech industry. It is important for employees to be open-minded and critical of their own work, so they can learn the lessons they need to succeed. However, the...

/ May 29, 2019
Ask an MSP Expert: What are some different pricing strategies to consider?

Ask an MSP Expert: What are some different pricing strategies to consider?

Q: There seems to be a lot of different opinions on how we should price our offering.  How can we determine what the right pricing strategy is for our MSP business? Setting a pricing strategy is a critical process for...

/ May 27, 2019
Listening to your customers will set you apart

Listening to your customers will set you apart

Recently, I returned to my alma mater, Bryant University, to attend their annual Student Alumni Networking Dinner (SAND). During the event, attendees were seated so that students would have the opportunity to network with alumni who worked in the student’s...

/ May 14, 2019
Ask an MSP Expert: How can I help my customers decide on a retention policy?

Ask an MSP Expert: How can I help my customers decide on a retention policy?

Q: As an MSP, I frequently see businesses make mistakes when developing a data retention policy. These mistakes often result in businesses losing their data due to accidental deletions or exposing their data to bad actors because the company has...

/ May 6, 2019