Tag: CRM
Why bad CRM data is costing your MSP
Your CRM isn’t broken. Your data is. Most MSP owners miss this distinction when they start questioning whether their sales stack is working. They blame the tool, the rep, or the process. Meanwhile, the data problem sits quietly in the...
Your MSP does not have a lead problem
Before you spend another dollar on lead generation, check your CRM. If your records are incomplete, your deal ownership is unclear, and you can’t tell where your last ten closed deals came from, more leads won’t help your MSP. They’ll...
Cybersecurity Threat Advisory: SQL injection vulnerability with 3CX
3CX advised customers that the SQL database integration has been disabled due to CVE-2023-49954. Businesses that use MongoDB or any of their web-based customer relationship management (CRM) integration templates are not affected. Read this Cybersecurity Threat Advisory to gain details...
Helping your clients choose sales and marketing software
As the IT experts for their clients, MSPs often have to make business software recommendations. When it comes to sales and marketing automation tools, SMBs are often faced with a choice of expensive offerings, choosing an all-in-one solution, or cobbling...
Microservices’ role in the MSP economy
To date, enterprises have worked with everything from home-grown hand-coded systems to off the shelf enterprise applications. These started off as highly focused applications, such as those looking at supply chain automation (SCA) or sales force automation (SFA), but rapidly...
