Tag: MSP Pricing

Keep your prices off your MSP website

Keep your prices off your MSP website

Editors note: This is part one of a two-part series on using your website to tell a story of value over price. Part two, “What your MSP website should focus on instead” will be published next week. Stay tuned. Recently,...

/ August 18, 2020
Your MSP isn’t all about price

Your MSP isn’t all about price

As someone who spends a lot of time talking and writing about how managed services providers (MSPs) need to make their messaging all about the raw value they’re able to offer their prospects, I hear a lot of people say...

/ July 14, 2020 / 1 Comment
The new normal – being more flexible as an MSP

The new normal – being more flexible as an MSP

How do you deal with customers who need variable resources? The ones who, for part of the day, or on a cyclic basis of once per week, month, or quarter, show a spike in usage of CPU, network, or storage...

/ August 19, 2019
The three things MSP buyers are looking for that are not “low price”

The three things MSP buyers are looking for that are not “low price”

At Boot Camp, I shared the research I’d compiled on what clients want from their IT provider. This research was based on examining the responses to a testimonial request e-mail we have our MSP clients send to their best clients....

/ May 30, 2019
MSPs need to find a way to embrace consumption model based on metering

MSPs need to find a way to embrace consumption model based on metering

The most profound impact the transition to cloud computing has arguably had is the shift away from treating IT as a capital expense. IT organizations are increasingly utilizing infrastructure thanks to a consumption model that allows them to treat IT...

/ April 9, 2019
Clive Longbottom: When selling MSP services is like selling a house

Clive Longbottom: When selling MSP services is like selling a house

I’ll start with a bold statement: being an MSP salesperson is like being a real estate agent. Hold on – don’t stop reading: there is a reason for such a statement. Any real estate agent will tell you what a...

/ September 20, 2018
Henry Ford
Gary Pica: What Henry Ford can teach you about service levels

Gary Pica: What Henry Ford can teach you about service levels

Henry Ford once said, “Any customer can have a car painted any color that he wants so long as it is black.” Keep this in mind when packaging your IT solutions. By not giving potential clients options, you’re reinforcing your...

/ April 11, 2018
Gary Pica: 3 best practice strategies for MSP pricing models

Gary Pica: 3 best practice strategies for MSP pricing models

Determining your managed service provider pricing can feel like “damned if you do, damned if you don’t.” Charge too much, and you’re unable to stay competitive. Charge too little, and you undercut your business, leaving you without the revenue you...

/ February 7, 2018 / 1 Comment
robin robins pricing
Robin Robins: Let’s Talk About Price $$$$$

Robin Robins: Let’s Talk About Price $$$$$

I’m about to make somebody (you?) a lot of money because I’m about to give you an idea for raising your fees that will allow you to prove to yourself you’re leaving a LOT of money on the table. First,...

/ May 3, 2017