Tag: MSP tips
Essential tips to enhancing MSP video content in 2024
It’s no secret most of the content we consume these days is video. Recent statistics show that more than 91 percent of businesses are using video as a marketing tool in 2024. Before I go deeper, I want to make...
Essential tips and strategies for protecting against ransomware
In September, MGM Resorts faced system outages (affecting hotel room keycard systems and slot machines) and service disruptions at its Las Vegas properties. Caesars Entertainment also reported suffering a data breach that revealed its loyalty program members’ Social Security and driver’s license...
The MSP’s guide to services pricing
For managed service providers (MSPs), it’s obvious that pricing is important. Prospects will generally only pay the going market rate, typically driven by your competition’s offering. As such, you must be careful in how you price your service offerings. For...
5 tips for more effective cybersecurity training
Often, the cheapest and most effective weapon an MSP can deploy against hackers and malware isn’t new software or a cure-all patch, it is knowledge. And while knowledge is free, the time and resources put into it are not. Still,...
Ask an MSP Expert: Should my MSP have its own company vehicles?
Q: I’m an MSP owner and business is booming. In fact, I’m planning on hiring two technicians to assist me in servicing customers. Should I have them take their own cars on service calls or should I purchase company vehicles?...
Avoid these serious mistakes in your MSP Marketing
As someone who has spent years helping MSPs of all types generate leads and grow their companies, I’ve seen far too many people make the same MSP marketing mistakes time and again. I’m not talking about underestimating SEO or having...
Ask an MSP Expert: How should my MSP go about offering health insurance to my employees?
Q: My MSP is rapidly growing. When should I start offering my technician and office staff health insurance and what are the best ways to start exploring my options? As an MSP, you are accustomed to answering questions about patching...
Ask an MSP Expert: How do I persuade my client to invest more in cybersecurity?
Q: I have a client with a complex network, but they spend almost nothing on cybersecurity. How do I persuade them that allocating some of their operating budget for cybersecurity expenses is worthwhile? That’s a good question and the answer...
Shining light in the darkness: the need for advertising
The nightmare for any company is when they know that they have a great product, yet it just isn’t moving in the market because no one knows about it. The company knows that it needs to advertise what it does,...
Ten technology trends MSPs can be thankful for in 2019
The arrival of Thanksgiving once again presents an opportunity for managed service providers (MSPs) to take stock of the opportunities that lay before them. With the spirit of the holiday in mind, here are ten technology trends benefiting MSPs, as...
