Nate

Posted by Nate

You don't want marketing help from just anyone — you want it from someone that doesn't just know MSPs, but someone that is focused exclusively on using MSP Marketing to help MSPs generate leads. Nate Freedman is the CEO of Tech Pro Marketing, where they leverage a unique blend of outbound MSP lead generation, MSP SEO and MSP websites to power their proven MSP Lead Generation Engine™.

22 Comments

  1. We have followed this content model for more than a year and have seen continuous increases in email engagements. Great post!

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    1. I love seeing that! Keep it going, because as with most marketing strategies, the more consistent you are, the better results you get.

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  2. Great post. Very comprehensive and informative.

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  3. gonna pass this onto our marketing folks to get some new fresh content going

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    1. Awesome to hear that! Make sure that you’re marketing staff are always kept up to date on what you’re doing with the business so they can really make the content shine!

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  4. Etienne Vander Elst January 17, 2024 at 3:33 am

    Impressive! It really is a thoughtful and comprehensive overview on the benefits and best way to implement a proactive and regular communication towards customers and prospects.

    Proactive communication on these matter is under valuated although it goes a long way, even when doing regular QBRs. It shows the committment of the MSP to its customer and the values they promote.

    Thanks for this article

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    1. QBRs are a great customer success strategy, but only one of many! You can also do newsletters, like I mentioned here, but also Customer-only webinars, CEO roundtables, open houses, etc are all ways to keep your customers engaged!

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  5. Unique content is key, but it also needs to be relevant and useful!

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    1. 100% Make it relevant to you and your customers!

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  6. Interesting article. Very informative.

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    1. I’d love to get added to your email list and see how you implement: nate@techpromarketing.com

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  7. Matthew Thompson January 18, 2024 at 3:39 am

    Great information, will make use of this.

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  8. eye catching subject line tend to have a better open rate.

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    1. Honestly, in my experience, direct and straightforward subject lines perform best

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  9. Love this, very informative and will use as a template moving forward.

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    1. Awesome to hear that, Scott! Let’s level up our newsletters in 2024

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  10. Great information to pass along to our marketing team and clients.

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  11. Been there, done that. The trick is to offer your recipients content they are truly interested in and information that is useful to them instead of general news and info.

    Indeed success stories, client testimonials and staff certifications are some examples of content that is likely to get read and even trigger a response.

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  12. Matthew Hickman January 29, 2024 at 4:24 pm

    Will make these suggestions to our marketing team and CEO. I could see this boosting sales and advertisement of our services.

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    1. I love seeing you take action!

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  13. Really great ideas for content! Going to incorporate these in our next newsletter.

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