Seize the opportunity: Managed platform engineering services
One of the nascent trends in IT that is gaining traction is the rise of platform engineering. This centralized approach focuses on optimizing the application developer experience, striking a balance between the flexibility to use preferred tools or platforms and...
Experts look ahead part 1: Cybersecurity in 2025
With the new year here, we thought we’d check with various experts to see if they could peer into their crystal balls and predict what 2025 might bring to the world of cybersecurity. Their insights and predictions paint a picture...
The top viewed Cybersecurity Threat Advisories in 2024
2024 was a standout year in cybersecurity. With over 130 Cybersecurity Threat Advisory issued, SmarterMSP.com reflects on the most viewed emerging threats by our audience. From targeted industry attacks to zero-click vulnerabilities and high CVSS flaws, here are the top...
Tech Time Warp: The 20th anniversary of Facebook’s one millionth user
Nearly 40 percent of the world’s total population—more than 3 billion people—uses Facebook each month, and of those, 2.11 billion log into Facebook every day. As ubiquitous as Facebook is in contemporary society, it’s incredible to think that just 20...
Sales & Marketing
Top 5 marketing opportunities for MSPs in 2025
As we enter 2025, it’s the perfect time for managed service providers (MSPs) to reflect on their marketing strategies. This past year has brought many lessons, and while we’ve seen some marketing efforts have hit the mark, others have fallen...
Less is more: Why your MSP marketing plan should stop at page 1
On the surface, managed service provider (MSP) marketing may sound like a big, complex process. We work with a lot of MSPs who believe they need an exhaustive marketing plan with dozens of pages, graphs, charts, and everything else. In...
Ask an MSP Expert: Key strategies to converting leads
Converting leads into sales pipeline is an art, and it starts with the initial conversation you have with a lead. Whether you opt for a phone call or email, the timing and approach are key factors in moving the lead...
Security
Cybersecurity Threat Advisory: Vulnerability in Ivanti secure access solutions
A critical security flaw in Ivanti, CVE-2025-0283, is affecting Ivanti Connect Secure, Policy Secure, and ZTA Gateways. This stack-based buffer overflow vulnerability allows a locally authenticated attacker to escalate their privileges. Continue reading this Cybersecurity Threat Advisory to mitigate your...
Automated incident response – efficiency at scale
No matter how robust your email security measures are, some threats will inevitably bypass initial defenses. Whether it’s a sophisticated phishing attack or an emerging malware variant, the ability to swiftly detect and respond to post-delivery threats is critical for...
Cybersecurity Threat Advisory: Fortinet zero-day vulnerability
A critical zero-day vulnerability has been found affecting Fortinet FortiOS and FortiProxy devices. This vulnerability enables attackers to bypass authentication and gain privileges. Keep reading this Cybersecurity Threat Advisory for information to keep your environment safe. What is the threat?...
Better Business
Major 2025 spike in cloud spending bodes well for MSPs
Gartner is forecasting a 21.5 percent increase in spending on public cloud services in 2025. This increase is forecasted based on the investments in artificial intelligence (AI). The market research firm expects cloud spending to reach $723.4 billion, up from $595.7...
Ask an MSP Expert: Unlocking the power of AI for marketing
As managed service providers (MSPs) continue to explore the potential of artificial intelligence (AI), many are asking the innovative ways they can integrate AI into their operations. Logan Ochitwa and Andrew Down from Vendasta recently shared valuable insights in a...
It is time for MSPs to embrace agentic artificial intelligence (AI)
I am willing to bet that almost every managed service provider (MSP) will, or at the very least, experiment with agentic AI in 2025. Rapid advances of large language models (LLMs) to probabilistically manage tasks have led IT vendors, IT...
Tech Insight
Tech Time Warp: The public learns about the SAGE air defense system
Do you know those massive computers in old movies? The ones with rows of blinking lights and lots of buttons, as featured in Dr. Strangelove and so many other films? Those weren’t the product of a Hollywood imagination—they were based...
Pioneers in Tech: Peter de Jager, the oracle of Y2K
On page 115 of the Sept. 6, 1993, issue of Computerworld, a Canadian computer consultant named Peter de Jager launched an industry: responding to Y2K. Learn more about De Jager in this edition of Pioneers in Tech. De Jager warned:...
Tech Time Warp: 50 Years of the Microsoft brand
On Jan. 2, 1975, Microsoft co-founders Bill Gates and Paul Allen wrote a letter to MITS, the manufacturer of the Altair computer. Inspired by a Popular Electronics article about the Altair 8800, Gates and Allen—who were geeking out on microprocessors...
