Category: Better Business

Three reasons to automate MSP business development

Three reasons to automate MSP business development

When they want to grow their firms, many MSP owners’ first solution is to hire more salespeople. I read an article a few years ago, whose author recommended that if your sales decline, your first response should be to hire...

/ March 28, 2023
reliance on msp increases thanks to digital business transformation
Digital business transformation needs driving demands for MSPs

Digital business transformation needs driving demands for MSPs

A survey of 1,000 technology leaders conducted by Logicalis finds well over half (57 percent) expect to work more closely with managed service providers (MSPs) to achieve digital business transformation goals.

/ March 14, 2023
MSPs should align messaging to the evolving workplace

MSPs should align messaging to the evolving workplace

The Great Resignation. The Great Redundancy. Quiet Quitting. Fake Remote Working. All the above show how the workplace is evolving – people quitting jobs that they no longer enjoy; being let go by employers attempting to rein in costs; avoiding...

/ January 27, 2023
Top 12 posts from SmarterMSP in 2022

Top 12 posts from SmarterMSP in 2022

It’s safe to say that 2022 was full of both new and old cybersecurity trends and threats. SmarterMSP shared many cybersecurity threat advisories, new security updates and guidelines, marketing recommendations and best practices, and much more. It hasn’t been a...

/ December 29, 2022
SMBs need to invest in cybersecurity

SMBs need to invest in cybersecurity

A raft of recent reports highlight the threat SMBs face from ransomware and other lurking cyber dangers. Much of the attention has been focused on critical infrastructure: dams, power plants, utilities, and election systems. But for SMBs, essential infrastructure backbones...

/ November 28, 2022
Survey
Survey sees downturn driving more reliance of MSPs

Survey sees downturn driving more reliance of MSPs

A survey of 500 IT leaders in the U.S. and United Kingdom (UK) suggests managed service providers (MSPs) might have more to gain than lose during an economic downturn.

/ October 20, 2022
How to keep your customers happy and profitable

How to keep your customers happy and profitable

To paraphrase Jane Austin, it is a truth universally acknowledged, that an MSP in possession of a good fortune, must be in want of happy customers. The fact is, happy customers tend to be more profitable than those who are...

/ October 11, 2022
Special offers can turn prospects into customers

Special offers can turn prospects into customers

As an MSP, customer loyalty can be a challenge – but first, there is the need to turn a prospect into a customer. These two areas can be inextricably linked: if an MSP operates as a completely open entity where...

/ August 31, 2022
Cutting through the complexity of MSP profitability

Cutting through the complexity of MSP profitability

Do you know if any of your customers are losing you money? It is often reported that any organisation’s profits follow the Pareto principle: 80 percent the profits come from the top 20 percent of the customers.  Although this is...

/ August 10, 2022 / 6 Comments
Are you portraying yourself as a strategic partner?

Are you portraying yourself as a strategic partner?

Being an MSP has changed markedly over the years. In the early days (going back as far as being an application service provider or ASP), it was a given that most of the business would come from a web search....

/ May 3, 2022