Tag: cold-calling

Cold calling on its own does not work for MSPs

Cold calling on its own does not work for MSPs

Now I know what you might be thinking, you just read that “cold calling doesn’t work for managed services providers (MSPs)”, but you have personally seen it produce results for your managed services business, or for your clients. Yes, I...

/ November 10, 2020
Quick(er) fixes for your outbound sales challenges

Quick(er) fixes for your outbound sales challenges

When I started consulting for MSPs, I assumed that most similar sized companies would have very similar problems when it came to lead generation. Fast forward a few years, and I can confirm. Most leaders who have had no sales...

/ January 22, 2020 / 1 Comment
Prospecting through the holidays

Prospecting through the holidays

Here at Managed Sales Pros, we don’t onboard new clients between Thanksgiving and New Year’s Day. While that may seem counterproductive, we know that we can’t get traction for brand new campaigns through the major out of office times when...

/ December 17, 2019
Why cold calling could accelerate your MSP growth

Why cold calling could accelerate your MSP growth

Cold calling is a must because it generates a steady stream of new business. But many of the MSPs we talk to resist it. Instead, they rely on referrals to bring in prospects who already know and trust the brand....

/ November 18, 2019
The high cost of being complacent

The high cost of being complacent

Growing your business requires work. There’s no shortcut to it. It’s inconvenient. It’s hard. It takes us out of our comfort zones. It requires sacrifice and compromise, and while we believe that we know this going in, I’m not sure...

/ July 29, 2019
Don’t believe that cold calling is harder during the summer

Don’t believe that cold calling is harder during the summer

In MSP sales, it’s well known that cold calling is much harder during the summer months, when vacations create scheduling conflicts everywhere. However, that should not stop your MSP from making this useful strategy as effective as it can be....

/ June 28, 2019
hiring a telemarketer
Carrie Simpson: What to look for when hiring a telemarketer for your MSP

Carrie Simpson: What to look for when hiring a telemarketer for your MSP

When hiring a telemarketer for your MSP, you have to choose between recruiting two different types of candidates. You can hire an experienced caller or someone who’s brand new to calling. At first glance, hiring an experienced caller appears to have...

/ October 10, 2017