Tag: MSP
Why every MSP needs a personal newsletter, not a corporate one
There’s one marketing channel I believe every MSP should use: and no, it’s not Google Ads or SEO. It’s email. Specifically, a personal email newsletter. Not a “company update.” Not a “tech tips” email. A message from you, with your...
Municipal cyber risk unveiled: How MSPs can stand guard
My hometown of Middletown, Ohio recently made local news after hackers disrupted the city’s water billing system and other services. The episode raised a timely question: how are cities becoming prime targets, and what can managed service providers (MSPs) and...
Five trends MSPs can be thankful for in 2025
While Thanksgiving has been a national holiday in the U.S. since 1863, the notion of setting aside a day to give thanks reaches as far back as 1623. Fast forward to 2025, and the tech landscape looks very different, but...
The AI shift: Is It time MSPs turned MIPs?
A Top Down Ventures report forecasts that next-generation managed service providers (MSPs) that are focused on outcomes driven by artificial intelligence (AI) agents, will enjoy 10 to 15 basis points of higher EBITA margins than their current average. The next...
Why MSPs need to adapt email defenses in the GenAI era
Artificial intelligence (AI) is a double-edged sword: The same technology that can draft emails or write software code can also be exploited for nefarious purposes. For example, today, cybercriminals are leveraging AI to enhance email-based attacks, such as phishing, by...
MSSPs should brace for the AI-driven vulnerability wave
Managed security service providers (MSSPs) prepare for a surge of application vulnerabilities—flaws that attackers are likely to exploit faster than ever. AI-generated code: The new normal A Sapio Research survey of 450 IT professionals in the U.S. and Europe found...
The BYOD Reality: MSPs’ path to data-centric security
The BYOD revolution is no longer a trend—it’s the new workplace norm. Today, 95 percent of organizations allow personal devices at work, and 82 percent actively use BYOD policies. Market growth is accelerating, with Mordor Intelligence projecting $132.22B by 2025...
Windows 11 migration push begins in earnest
Now that Windows 10 is no longer being officially supported for free by Microsoft, the pace at which organizations are expected to upgrade PCs that are optimized for artificial intelligence (AI) applications is set to dramatically increase. AI PC market...
Deploy zero trust identity and XDR this month
The security stakes for managed service providers (MSPs) have never been higher. This Cybersecurity Awareness Month, alarming trends make one fact impossible to ignore: Cybercriminals are leveraging artificial intelligence (AI) at record speed, putting every digital identity – and the...
Cybersecurity Awareness Month: How to make strong password security habits stick
Cybersecurity Awareness Month is here, and it’s a timely reminder to strengthen your password security and authentication habits. Whether you’re an IT professional, a managed service provider (MSP) or simply someone who values data privacy, this is a good opportunity...
