Tag: MSP
Getting past the myths: why MSP sales reps fail
I frequently hear managed service providers (MSPs) lamenting that they aren’t getting enough sales, and they don’t know why. They want to fire their salesperson and start over. There are several areas to examine before making drastic changes in situations...
Lack of cloud expertise creates gaps for MSPs to fill
A survey of more than 900 technologists and leaders in the United States, Europe, Australia, and India conducted by Pluralsight, a provider of an online platform for learning IT skills, finds that nearly two-thirds of respondents (65 percent) are working...
Financial operations: a new managed service potential?
For the past decade, developers have been given free rein to consume cloud resources. Still, as more organizations encounter economic headwinds, a larger percentage are embracing financial operations (FinOps) to rein in those costs. Mixed results from this are creating...
Think you’re ready to hire a salesperson for your MSP? Think again.
I’ve got a hard truth I want to share with MSP owners: Before you hire a person to do the job, you need to master it yourself, and this is especially true with sales. I run Tech Pro Marketing, an...
Survey shows strong need for external cloud expertise
A global survey of 1,000 technology practitioners and decision-makers conducted by Forrester Consulting on behalf of HashiCorp finds 43 percent plan to work more strategically with systems integrators, resellers, and consultants, to better manage their cloud computing environments. There is...
Tip Tuesday: Create a growth plan to meet the demand for managed services
Business is booming for managed service providers (MSPs). The as-a-service model has skyrocketed in popularity as more organizations embrace digitization and scalability. While that’s great news for MSPs, it also raises demand. If your business doesn’t already have a growth...
Survey sheds light on SMB IT spending trends
A survey of 375 IT decision-makers within small-to-medium businesses in the U.S. suggests that planned investments in IT in 2023 are contracting slightly because of continuing economic headwinds. Conducted by Analysys Mason, a management consulting firm, the survey finds that...
Ask an MSP Expert: Top sales and marketing strategies to navigate a cautious market
The uncertain economy has many MSPs seeing fewer leads in their sales funnel as well as a longer sales cycle with extended negotiation rounds. The changes in prospect behaviors are impacting MSP business growth projections. To overcome this, Kendra Lee,...
New report shows growth for MSPs in healthcare
Healthcare is no longer delivered solely on sprawling fortress-like hospital campuses. The landmark Affordable Healthcare Act and rapidly evolving connectivity have decentralized healthcare in unforeseen ways. Sure, there are still large hospitals, but more and more of the nation’s healthcare...
Cybersecurity insurance becomes a barometer for MSPs
Managed service providers (MSPs) looking to minimize their cybersecurity risks might want to take notice of how many of their customers have cybersecurity insurance. A survey of 500 small-to-medium enterprises (SMEs) conducted by Cowbell, a provider of cybersecurity insurance, finds...
