Tag: MSP
Ask an Expert: How can I measure my MSP marketing success?
Q: We are investing more money in our MSP marketing, but we’re looking for ways to track our success. What marketing metrics should we measure? First of all, congratulations! Measuring the effectiveness of your campaigns is a great way to...
Moving from BYOD to BYOO: the opportunities for MSPs
Organisations have long struggled to manage the pivot from the use of employer-provided devices to those being sourced and purchased by the employee. The sheer diversity of devices and the lack of the means to monitor, manage, and secure them...
Survey surfaces increased reliance on MSPs
A recent survey of 1,000 IT decision-makers from small and mid-sized enterprises (SMEs) across a variety of industries conducted by JumpCloud, a directory platform provider, suggests that managed service providers (MSPs) are now accounting for a much larger share of...
Partner Spotlight: How one MSP reduced phishing-related calls by 20 percent
Based in Toronto, Tuor Networks is an IT managed services provider (MSP) serving customers nationally across Canada. The company provides comprehensive solutions in IT infrastructure, cloud, and outsourced IT managed services to small, medium and large businesses across a variety...
The seven habits of highly effective service providers
The global pandemic has put IT organizations in the spotlight, with greater pressure to deliver differentiated digital products and services. With enterprises expected to spend $2.8 trillion on digital transformation by 2025, IT teams need to fast-track critical priorities such...
Social media for your MSP: what to avoid posting
The social media world can be overwhelming for businesses, especially when trying to distinguish what you should and should not be posting. The goal for MSPs today is to create engaging, inspiring, and helpful content for their targeted audience. Anything...
Need to rein in cloud costs creates opportunities for MSP
According to a pair of recent reports, organizations are becoming sensitive to cloud computing costs more than ever before. This is good news for managed service providers (MSPs) though, as it’s creating new opportunities.
Q&A: Barracuda’s enhanced offering for email and endpoint protection
Expanding and improving security service offerings has become of critical importance to most MSPs over the last few years. Today, Barracuda is pleased to announce major updates to its security offerings for MSPs to enable its partners to do just...
Social Media for MSPs: Are you posting the right content?
In today’s world, it’s important to utilize social media for any business, and that includes your MSP. The tricky part can be making sure you’re posting the right content for your audience. How do we know what to post when...
Putting the money back into MSP sales
Many IT service providers have their hands full, focusing on client monitoring, refining, and repairing their IT infrastructure. As a result, attention on MSP’s sales sometimes falls by the wayside. It’s tough juggling both of these aspects of running an...