Tag: ROI
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MSP Training: How often and what kind?
MSP Training: How often and what kind?
According to Barracuda Network’s Evolving Landscape of the MSP 2024 report, 38 percent of managed service providers (MSPs) offer security awareness training (SAT). However, experts say that the percentage should be much higher because of the high return on investment...
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The secret to successful outbound marketing for MSPs: Be normal
The secret to successful outbound marketing for MSPs: Be normal
Outbound marketing has seen an interesting renaissance over the past 10 to 15 years. For people who’ve been in the IT world for decades, outbound marketing may stir up images of cold calling, direct mail, and maybe even knocking on...