Tag: website
Getting the hero section right on your MSP website
Managed service provider (MSP) websites serve many purposes. But above all else, they need to book sales calls. At Tech Pro Marketing – my MSP marketing company – we’ve built, analyzed, and refined hundreds of MSP websites. One of the...
Turning your MSP website from a brochure to a lead-driving appointment setter
If you’re researching how to improve your MSP website, you probably fall into a few categories: You spent a lot of money on your MSP website, and it’s not giving you what you want, leads. You’re looking to update your...
Ask an MSP Expert: How to convert website visitors into leads
In a recent webinar with Barracuda MSP, Kendra Lee, president and founder of KLA Group, shared 5 steps that can help convert website visitors into leads. During the webinar, Kendra highlighted strategies that MSPs can leverage to generate traffic to...
Is your website optimized, MSPs?
As an MSP, your website is your primary marketing tool, and it is important to capitalize on Search Engine Optimization (SEO) to maximize the effectiveness of this primary marketing tool. According to Raj Khera, a three-time CEO, author, and SEO...
What to do when your website content doesn’t convert leads
You’ve designed your website following SEO best principles. Web traffic is up. And yet, the phones are silent. Tumbleweeds roll through your salespeople’s inboxes. What gives? It’s simple. Your website content development strategy isn’t primed for conversion.
Why MSPs should work smarter – not harder – with their marketing
Not too long ago, I had the opportunity to sit down with one of our new customers at Tech Pro Marketing. We’ve helped countless MSPs use marketing to win new customers over the years, and I was excited to be...
Tech Time Warp: Happy 19th birthday to WordPress!
In this week’s Tech Time Warp, we’re celebrating one of the most well-known content management systems. This system powering more than 43% of the world’s websites (including this one) celebrates its 19th birthday this year. On May 27, 2003, co-founders...
Are you missing new clients due to errors on your website?
According to an article on SiteImprove, 131 of 135 websites analyzed (97 percent) had broken links and errors on their web page. The websites they focused on were all Fortune 1000 companies, who have the resources (money and staff) to...
Why you shouldn’t replace your old website
It’s mid-morning and my cell phone rings. The lady on the other end, the owner of an MSP in Dallas, explains that she needs a new website. So I ask, “Would you mind if I ask what specifically isn’t working?” She replies,...
