Month: December 2018

How to build credibility as an MSP

How to build credibility as an MSP

In today’s market, many MSPs appear to be just like each other. Clients don’t know the difference between them. If you do not have a compelling Unique Selling Proposition, then you need to at least have additional branding and credibility....

/ December 31, 2018
Smarter MSP’s top 10 posts of 2018

Smarter MSP’s top 10 posts of 2018

2018 has been an eventful year for us here at Smarter MSP, as we have continued our mission to deliver resources to help you develop your managed service business and make it more successful. We were fortunate enough to have...

/ December 31, 2018
Why you shouldn’t fear the word “No” when selling

Why you shouldn’t fear the word “No” when selling

The following is an example of a question that I get from MSPs FREQUENTLY: “Once I get the contact on the phone, say the CEO, he or she will usually say, ‘Yes, I got your information and passed it on...

/ December 28, 2018 / 1 Comment
Tech Time Warp: Time names the computer “Machine of the Year”

Tech Time Warp: Time names the computer “Machine of the Year”

The announcement of Time magazine’s “Person of the Year” has been a year-end tradition since 1927, when Charles Lindbergh was named “Man of the Year” following his solo flight across the Atlantic.

/ December 28, 2018
Reliance on MSPs expected to increase in 2019

Reliance on MSPs expected to increase in 2019

As hybrid cloud computing becomes more complex — thanks to rise of so-called cloud native computing models — there appears to be an increase in the willingness of IT organizations to rely on managed service providers (MSPs).

/ December 27, 2018 / 1 Comment
When it comes to security, you’re never done

When it comes to security, you’re never done

It’s safe to say that 2018 wasn’t a great year for security. Even the biggest companies in the world struggled to defend themselves against the constant onslaught of hacking attempts.

/ December 26, 2018
Twelve gifts MSPs want to receive this holiday season

Twelve gifts MSPs want to receive this holiday season

Managed service providers (MSPs) get excited about the holidays as much as anyone else. The only difference is that many MSPs will be keeping at least one eye on various consoles to make sure any potential disruption that might occur...

/ December 25, 2018
The successful managed services provider: positioning for profitability

The successful managed services provider: positioning for profitability

My seasoned business coach once explained that there are three levers a company can pull to positively impact the bottom line: Increase sales, lower costs, or raise prices. Too bad that pulling levers is not always as easy as it...

/ December 24, 2018
Ask An MSP Expert: Any MSP marketing pitfalls to avoid in 2019?

Ask An MSP Expert: Any MSP marketing pitfalls to avoid in 2019?

Q: What are some MSP marketing mistakes that you see often and how can we avoid them in 2019? In the world of MSP marketing, there are many trends and practices that quickly become popular, and it will suddenly seem...

/ December 24, 2018
Tech Time Warp: Santy worm brings unwelcome gifts

Tech Time Warp: Santy worm brings unwelcome gifts

Network administrators had to deal with an unfriendly visitor during the 2004 holiday season: the Santy worm. Written in Perl, this malware targeted servers that hosted online bulletin boards running on the free phpBB software.

/ December 21, 2018